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Thailand — iGaming demand

— 2Mdemand for month ↓ 1.6%MoM

2,555 brands · 31,944 games · 61 countries · 44 regulators

Market index

Total demand of all brands · ■ growth · ■ decline · - - - AVG/MED

Jul Sep Nov Jan Mar May Jun

Demand dynamics

Estimated monthly search demand, June 2026

BK8 888casino bet365 1xBet Fun88 Dafabet Other

Jul Sep Nov Jan Mar May Jun

Growing in Thailand

Top 3 brands by MoM growth

1 theScore Bet 3.7K +86.7% 2 William Hill 1.6K +78.0% 3 Paddy Power 1.6K +62.2%

Falling in Thailand

Top 3 brands by MoM decline

1 Danske Spil 500 -51.0% 2 BetMGM 629 -41.7% 3 Betpawa 1.6K -33.7%

Share of demand

Demand distribution, top-6 + other

Jul Jun

Year on year

Jul 2025 → Jun 2026

20252.8M

20262M

-29.1%

demand index year on year

Top 5 brandsShareYoY

BK8 -35%

888casino -18%

bet365 -34%

1xBet +1%

Fun88 -45%

Next month forecast ≈ 1.8M -11.4% MoM Linear extrapolation of last 6 months. Trend indicator, not a financial forecast.

What happened in the market

Automatic reference on NeBlask data · updated with the index

per month Holiganbet — -33.1% MoM (decline)

per month theScore Bet — +86.7% MoM (growth)

per month Betwinner — +32.1% MoM (growth)

#BrandDemand BAPMoMYoY

1 BK8 254.8K 27.5 -0.3% -35%

2 888casino 252.1K 27.0 -1.4% -18%

3 bet365 241.6K 27.0 -0.5% -34%

4 1xBet 218.1K 25.9 -1.5% +1%

5 Fun88 202.1K 25.6 -1.2% -45%

6 Dafabet 168K 25.3 +0.6% -17%

7 M88 136.1K 24.0 -0.1% +0%

8 SBOBET 110.8K 23.1 -0.5% -45%

9 SuperSport 106.5K 22.6 -1.4% -6%

10 W88 92.4K 22.6 -0.4% -55%

11 bwin 32.1K 14.2 -18.3% +100%

12 12bet 24.2K 20.6 -0.2% -15%

13 Betway 17K 13.7 -18.5% -53%

14 Stake 14.9K 20.3 -0.4% +20%

15 188Bet 8.5K 13.6 -17.9% -91%

16 Rain 8.1K 19.1 -2.7% -12%

17 Holiganbet 8.1K 10.2 -33.1% +16,100%

18 Sportybet 6.5K 20.1 -0.3% +183%

19 1win 5.8K 18.9 -3.1% -35%

20 Marathonbet 5.5K 19.9 -0.7% +23%

No brands matching the query

More brands with search demand in Thailand · 76

Ranks 21–96 of the same market table: monthly branded search demand and share of the country total.

Brand # Demand Share

TOTO 21 5.3K 0.3% GGBet 22 4.9K 0.2% Circus 23 4.5K 0.2% Coral 24 4.3K 0.2% Goldbet 25 4.2K 0.2% theScore Bet 26 3.7K 0.2% Sky Bet 27 3.5K 0.2% Sportsbet 28 3.2K 0.2% Caesars 29 3K 0.1% Superbet 30 2.9K 0.1% Melbet 31 2.6K 0.1% Shuffle 32 2.3K 0.1% Winbet 33 2.3K 0.1% GGPoker 34 2.1K 0.1% Fonbet 35 2.1K 0.1% Betfair 36 2.1K 0.1% Unibet 37 2K 0.1% Betwinner 38 1.8K 0.1% Ladbrokes 39 1.8K 0.1% William Hill 40 1.6K 0.1% Betpawa 41 1.6K 0.1% Paddy Power 42 1.6K 0.1% Betano 43 1.4K 0.1% 22Bet 44 1.4K 0.1% Svenska Spel 45 1.4K 0.1% Roobet 46 1.4K 0.1% Winamax 47 1.3K 0.1% Hollywoodbets 48 1.1K 0.1% BC.Game 49 1.1K 0.1% Lucky Block 50 910 0.0% PokerStars 51 853 0.0% Betfred 52 780 0.0% Paf 53 760 0.0% Gamdom 54 730 0.0% Cloudbet 55 730 0.0% Parimatch 56 730 0.0% Vbet 57 645 0.0% BetMGM 58 629 0.0% Betika 59 510 0.0% Danske Spil 60 500 0.0% DraftKings 61 480 0.0% BetPlay 62 469 0.0% Sisal 63 350 0.0% Olimp 64 340 0.0% Thunderpick 65 340 0.0% 20Bet 66 335 0.0% Linebet 67 310 0.0% Coolbet 68 269 0.0% NetBet 69 250 0.0% Eurobet 70 250 0.0% Betsson 71 240 0.0% Caliente 72 230 0.0% Rollbit 73 210 0.0% JackpotCity 74 200 0.0% LiveScore Bet 75 170 0.0% BitStarz 76 170 0.0% Grosvenor 77 170 0.0% Spin Casino 78 169 0.0% Duelbits 79 150 0.0% Wildz 80 150 0.0% Vera&John 81 140 0.0% PartyCasino 82 110 0.0% Matadorbet 83 110 0.0% Quinnbet 84 100 0.0% SpreadEx 85 90 0.0% Wplay 86 80 0.0% Bitsler 87 70 0.0% 500 Casino 88 60 0.0% OdiBets 89 60 0.0% Verde Casino 90 50 0.0% FortuneJack 91 50 0.0% Metaspins 92 50 0.0% Hard Rock Bet 93 40 0.0% Fairspin 94 30 0.0% Winz.io 95 10 0.0% Superbet RO 96 10 0.0%

How we calculate

Demand — total monthly volume of branded search queries (clickstream). Share — percentage of total market interest. MoM/YoY — growth from the previous month and from the start of history.

Analogue of Blask Index — but with open methodology and without invented 'precise' revenue figures.

Trust tiers

Calibrated by revenue — the rating is cross-checked with regulator reports on revenue (GGR — gross gaming revenue): USA, Italy. Demand only — for grey markets we publish demand and trends, but not financial estimates that cannot be verified. More details at methodology page.

Why NeBlask

A comparison with paid iGaming analytics services. We show where we still have less — and where we are already ahead.

Capability	NeBlask	Blask	H2 Gambling Capital	SimilarWeb
Availability
Price	Free	Enterprise talk to sales	Enterprise talk to sales	$125–150K/yr
Open data	CC BY 4.0	Closed	Closed	Closed
Data sources
Share of Search	Clickstream	OSINT+CV	—	—
Trust Score	7 signals	—	—	—
On-chain data	Etherscan	—	—	—
App Store + Play Store	Ratings	—	—	—
Trustpilot	Integration	—	—	—
Twitch / Kick streams	Live	—	—	—
Meta Ads Intelligence	Ad Library	—	—	—
Regulator licences	10 registries	Partially	150+ markets	—
Telegram analytics	NeTGStat	—	—	—
Infrastructure
Open API	JSON · CSV	—	—	Paid
Embed widget	CC BY 4.0	—	—	—
Data refresh	Daily	Hourly	Monthly	Monthly
Coverage
Brands covered	230+	2 500+	100+ companies	Any site
Countries	53	50+	150+	All
Revenue estimate	— honestly	CEB modelled	GGR	—

Modelled search demand estimate, not financial reporting. Figures reflect audience interest in brands, not their revenue. Project in development.

Download data Thailand: JSON · CSV · Radar · methodology · CC BY 4.0 · CrUX + clickstream