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Poland — iGaming demand

— 38Mpopulation 34Minternet users 10.1Mdemand for month ↓ 0.2%MoM
2,555 brands · 31,944 games · 61 countries · 44 regulators

Market index

Total demand of all brands · ■ growth · ■ decline · - - - AVG/MED

11.1M 9.6M 8.1M
Jul Sep Nov Jan Mar May Jun

Demand dynamics

Estimated monthly search demand, June 2026

Total Casino Vulkan Vegas STS Betclic Fortuna Superbet Other
4.3M 3.3M 2.2M 1.1M 0 2.3M 2.1M 1.6M 1.2M 1.1M 691.9K 1.2M
Jul Sep Nov Jan Mar May Jun

Share of demand

Demand distribution, top-6 + other

Jul Jun

Year on year

Jul 2025 → Jun 2026
202510.5M
202610.1M
-3.6%
demand index year on year
Top 5 brandsShareYoY
Total Casino 22.4% +1%
Vulkan Vegas 20.5% +247%
STS 15.4% +49%
Betclic 12.2% +48%
Fortuna 10.5% +4%
Next month forecast ≈ 10.7M +6.0% MoM Linear extrapolation of last 6 months. Trend indicator, not a financial forecast.

What happened in the market

Automatic reference on NeBlask data · updated with the index

#BrandDemand BAPMoMYoY
1 Total Casino 2.3M 26.7 -18.2% +1%
2 Vulkan Vegas 2.1M 30.5 -4.4% +247%
3 STS 1.6M 29.3 +0.1% +49%
4 Betclic 1.2M 35.2 +22.3% +48%
5 Fortuna 1.1M 32.8 +17.4% +4%
6 Superbet 691.9K 35.7 +49.2% +79%
7 Mostbet 225.7K 18.6 -6.7% +22%
8 Vegas 157.3K 14.7 -16.4% +165%
9 Betfan 112.1K 28.1 +20.4% +21%
10 LVBet 92K 20.7 +0.3% +22%
11 Lemon Casino 74K 13.7 -18.2% -70%
12 Stake 67.9K 19.6 -2.0% +21%
13 GGBet 43.4K 17.4 -7.0% -99%
14 Fuksiarz 39.5K 20.0 -0.6% +9%
15 Olimp 33.7K 20.4 +0.4% -28%
16 Ocean 33.1K 32.6 +82.7% +265%
17 BetPlay 27.4K 27.9 +21.8% +236%
18 Lemon 24.8K 20.2 +0.1% +15%
19 Coral 23.4K 28.2 +22.9% -16%
20 ComeOn 18.3K 27.9 +21.9% +46%

No brands matching the query

More brands with search demand in Poland · 113

Ranks 21–133 of the same market table: monthly branded search demand and share of the country total.

Brand # Demand Share
Gama 21 18.1K 0.2% Shuffle 22 18.1K 0.2% 1win 23 15.6K 0.2% Goldbet 24 13.3K 0.1% Parimatch 25 12.7K 0.1% Vbet 26 12.3K 0.1% Fonbet 27 12.1K 0.1% HitNSpin 28 12.1K 0.1% bet365 29 11.1K 0.1% 22Bet 30 10K 0.1% 1xBet 31 8.9K 0.1% Slotoro 32 8.3K 0.1% Tennisi 33 6.7K 0.1% Snatch 34 4.9K 0.0% Betfair 35 4.6K 0.0% Unibet 36 4.5K 0.0% Betano 37 4K 0.0% Daddy 38 3.7K 0.0% 888casino 39 3.5K 0.0% bwin 40 3.3K 0.0% Gamdom 41 3.1K 0.0% William Hill 42 2.9K 0.0% Rant 43 2.7K 0.0% Roobet 44 2.5K 0.0% PokerStars 45 2.5K 0.0% Adrenaline 46 2.4K 0.0% Betway 47 2.1K 0.0% Paddy Power 48 2.1K 0.0% Betsson 49 2K 0.0% Ladbrokes 50 2K 0.0% BetCity 51 1.9K 0.0% Melbet 52 1.7K 0.0% Sky Bet 53 1.4K 0.0% Svenska Spel 54 1.4K 0.0% Winamax 55 1.3K 0.0% TOPsport 56 1.3K 0.0% Shuffle Casino 57 1.3K 0.0% Legiano Casino 58 1.3K 0.0% Betfred 59 1.2K 0.0% Smokace 60 1.1K 0.0% Betpawa 61 1K 0.0% CoinPoker 62 880 0.0% Caliente 63 880 0.0% Rushbet 64 878 0.0% Betsafe 65 820 0.0% LeoVegas 66 754 0.0% Wplay 67 753 0.0% Interwetten 68 730 0.0% Rollbit 69 728 0.0% Qbet 70 670 0.0% DraftKings 71 660 0.0% iBet 72 656 0.0% BC.Game 73 648 0.0% BetVictor 74 620 0.0% Eurobet 75 610 0.0% TonyBet 76 610 0.0% Coolbet 77 590 0.0% Sisal 78 530 0.0% BetMGM 79 528 0.0% Lottomatica 80 500 0.0% Marathonbet 81 479 0.0% LiveScore Bet 82 462 0.0% FanDuel 83 460 0.0% Danske Spil 84 420 0.0% Cloudbet 85 410 0.0% Duelbits 86 400 0.0% 711 87 390 0.0% Casinia Casino 88 390 0.0% Grosvenor 89 380 0.0% BitStarz 90 345 0.0% Casumo 91 340 0.0% Midnite 92 339 0.0% Betika 93 330 0.0% Betwinner 94 320 0.0% Royal Stars 95 280 0.0% Gamblezen 96 260 0.0% Casa Pariurilor 97 250 0.0% Caesars 98 230 0.0% Optibet 99 230 0.0% Meridianbet 100 210 0.0% PartyCasino 101 161 0.0% Sportium 102 160 0.0% SlotMagie 103 140 0.0% Virgin Bet 104 140 0.0% Superbet RO 105 140 0.0% Casino Plus 106 140 0.0% 2UP Casino 107 140 0.0% Cool Cat Casino 108 110 0.0% LVbet Casino 109 105 0.0% Playbet 110 70 0.0% Betboro 111 70 0.0% Whamoo Casino 112 70 0.0% RioBet Casino 113 70 0.0% Metaspins 114 50 0.0% Razed Casino 115 50 0.0% Casinobet 116 47 0.0% Bitcasino 117 45 0.0% Buzz Bingo 118 40 0.0% Richard 119 40 0.0% Everum 120 30 0.0% iNetBet Casino 121 30 0.0% PrimeBetz 122 20 0.0% Bet-at-home 123 11 0.0% 21.com Casino 124 10 0.0% Bons Casino 125 10 0.0% N1 Bet Casino 126 10 0.0% BetPawa Casino 127 10 0.0% Fortuna Casino CZ 128 10 0.0% Epicbet Casino 129 10 0.0% SpinXtreme 130 10 0.0% Piratepots Casino 131 10 0.0% SuperGra 132 4 0.0% Evolve Casino 133 1 0.0%

How we calculate

Demand — total monthly volume of branded search queries (clickstream). Share — percentage of total market interest. MoM/YoY — growth from the previous month and from the start of history.

Analogue of Blask Index — but with open methodology and without invented 'precise' revenue figures.

Trust tiers

Calibrated by revenue — the rating is cross-checked with regulator reports on revenue (GGR — gross gaming revenue): USA, Italy. Demand only — for grey markets we publish demand and trends, but not financial estimates that cannot be verified. More details at methodology page.

Why NeBlask

A comparison with paid iGaming analytics services. We show where we still have less — and where we are already ahead.

Capability NeBlask Blask H2 Gambling Capital SimilarWeb
Availability
Price Free Enterprise talk to sales Enterprise talk to sales $125–150K/yr
Open data CC BY 4.0 Closed Closed Closed
Data sources
Share of Search Clickstream OSINT+CV — —
Trust Score 7 signals — — —
On-chain data Etherscan — — —
App Store + Play Store Ratings — — —
Trustpilot Integration — — —
Twitch / Kick streams Live — — —
Meta Ads Intelligence Ad Library — — —
Regulator licences 10 registries Partially 150+ markets —
Telegram analytics NeTGStat — — —
Infrastructure
Open API JSON · CSV — — Paid
Embed widget CC BY 4.0 — — —
Data refresh Daily Hourly Monthly Monthly
Coverage
Brands covered 230+ 2 500+ 100+ companies Any site
Countries 53 50+ 150+ All
Revenue estimate — honestly CEB modelled GGR —

Modelled search demand estimate, not financial reporting. Figures reflect audience interest in brands, not their revenue. Project in development.

Download data Poland: JSON · CSV · Radar · methodology · CC BY 4.0 · CrUX + clickstream

Project sponsors

Companies that keep this analytics open
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Impressions, clicks and code copies — open statistics. We keep the numbers public for the same reason NeBlask itself is public. Become a sponsor