🇦🇪

United Arab Emirates — iGaming demand

— 447Kdemand for month ↓ 12.1%MoM

2,555 brands · 31,944 games · 61 countries · 44 regulators

Market index

Total demand of all brands · ■ growth · ■ decline · - - - AVG/MED

Jul Sep Nov Jan Mar May Jun

Demand dynamics

Estimated monthly search demand, June 2026

Betpawa Sportybet Stake 1xBet Holiganbet Bet9ja Other

Jul Sep Nov Jan Mar May Jun

Growing in United Arab Emirates

Top 3 brands by MoM growth

1 Betfred 887 +125.1% 2 SuperSport 1.9K +81.5% 3 Betano 900 +80.0%

Falling in United Arab Emirates

Top 3 brands by MoM decline

1 Holiganbet 22.2K -63.3% 2 Crickex 4.4K -33.5% 3 Dafabet 8.1K -33.0%

Share of demand

Demand distribution, top-6 + other

Jul Jun

Year on year

Jul 2025 → Jun 2026

2025257.2K

2026447K

+73.8%

demand index year on year

Top 5 brandsShareYoY

Betpawa +189%

Sportybet +155%

Stake -1%

1xBet -17%

Holiganbet +6,838%

Next month forecast ≈ 491.4K +9.9% MoM Linear extrapolation of last 6 months. Trend indicator, not a financial forecast.

What happened in the market

Automatic reference on NeBlask data · updated with the index

per month Holiganbet — -63.3% MoM (decline)

per month Dafabet — -33% MoM (decline)

per month Crickex — -33.5% MoM (decline)

#BrandDemand BAPMoMYoY

1 Betpawa 164.9K 35.4 -17.9% +189%

2 Sportybet 93.1K 40.4 +22.3% +155%

3 Stake 22.8K 23.1 +0.2% -1%

4 1xBet 22.2K 31.0 +22.7% -17%

5 Holiganbet 22.2K 10.8 -63.3% +6,838%

6 Bet9ja 12.1K 21.7 +0.1% +0%

7 Rain 11.2K 15.2 -16.6% -16%

8 Dafabet 8.1K 11.1 -33.0% +0%

9 Caesars 6.8K 20.3 -1.5% +57%

10 Lotus 6.6K 14.0 -18.7% +0%

11 Cleopatra 6.6K 21.0 +0.2% -18%

12 BetKing 6.6K 20.8 -0.1% +262%

13 Coral 5.4K 22.2 +3.6% +81%

14 Babu88 5.4K 14.0 -18.0% -18%

15 Ocean 5.1K 21.2 +1.3% +79%

16 Parimatch 4.5K 21.2 +1.3% +76%

17 Melbet 4.5K 20.6 -0.1% -33%

18 PSK 4.4K 27.7 +19.5% +0%

19 Crickex 4.4K 10.5 -33.5% -34%

20 Hollywoodbets 3.9K 13.5 -19.2% +20%

No brands matching the query

More brands with search demand in United Arab Emirates · 49

Ranks 21–69 of the same market table: monthly branded search demand and share of the country total.

Brand # Demand Share

1win 21 3.7K 0.8% Betway 22 3.7K 0.8% TOTO 23 2.4K 0.5% Final 24 2.4K 0.5% Nagad88 25 1.9K 0.4% SuperSport 26 1.9K 0.4% Fonbet 27 1.2K 0.3% Mozzartbet 28 1K 0.2% Betano 29 900 0.2% Betfred 30 887 0.2% Sky Bet 31 722 0.2% Linebet 32 466 0.1% FanDuel 33 420 0.1% Premierbet 34 400 0.1% Olimp 35 360 0.1% DraftKings 36 350 0.1% 22Bet 37 350 0.1% GGPoker 38 330 0.1% Winbet 39 330 0.1% Stoiximan 40 320 0.1% Vbet 41 290 0.1% Crystalbet 42 280 0.1% Caliente 43 270 0.1% CoinPoker 44 170 0.0% MaxBet 45 150 0.0% BetCity 46 140 0.0% GGBet 47 130 0.0% NetBet 48 130 0.0% PlayStar 49 80 0.0% LiveScore Bet 50 70 0.0% TonyBet 51 60 0.0% TOPsport 52 50 0.0% Favbet 53 40 0.0% 20Bet 54 35 0.0% Bitcasino 55 30 0.0% OdiBets 56 27 0.0% LVBet 57 20 0.0% Lucky Friends 58 20 0.0% Superbet RO 59 20 0.0% Bitsler 60 20 0.0% BetVictor 61 16 0.0% Palms Bet 62 10 0.0% Shuffle 63 10 0.0% Vulkan Vegas 64 10 0.0% FortuneJack 65 10 0.0% Winz.io 66 10 0.0% BetPawa Casino 67 10 0.0% bet365 68 10 0.0% 7Bit Casino 69 5 0.0%

How we calculate

Demand — total monthly volume of branded search queries (clickstream). Share — percentage of total market interest. MoM/YoY — growth from the previous month and from the start of history.

Analogue of Blask Index — but with open methodology and without invented 'precise' revenue figures.

Trust tiers

Calibrated by revenue — the rating is cross-checked with regulator reports on revenue (GGR — gross gaming revenue): USA, Italy. Demand only — for grey markets we publish demand and trends, but not financial estimates that cannot be verified. More details at methodology page.

Why NeBlask

A comparison with paid iGaming analytics services. We show where we still have less — and where we are already ahead.

Capability	NeBlask	Blask	H2 Gambling Capital	SimilarWeb
Availability
Price	Free	Enterprise talk to sales	Enterprise talk to sales	$125–150K/yr
Open data	CC BY 4.0	Closed	Closed	Closed
Data sources
Share of Search	Clickstream	OSINT+CV	—	—
Trust Score	7 signals	—	—	—
On-chain data	Etherscan	—	—	—
App Store + Play Store	Ratings	—	—	—
Trustpilot	Integration	—	—	—
Twitch / Kick streams	Live	—	—	—
Meta Ads Intelligence	Ad Library	—	—	—
Regulator licences	10 registries	Partially	150+ markets	—
Telegram analytics	NeTGStat	—	—	—
Infrastructure
Open API	JSON · CSV	—	—	Paid
Embed widget	CC BY 4.0	—	—	—
Data refresh	Daily	Hourly	Monthly	Monthly
Coverage
Brands covered	230+	2 500+	100+ companies	Any site
Countries	53	50+	150+	All
Revenue estimate	— honestly	CEB modelled	GGR	—

Modelled search demand estimate, not financial reporting. Figures reflect audience interest in brands, not their revenue. Project in development.

Download data United Arab Emirates: JSON · CSV · Radar · methodology · CC BY 4.0 · CrUX + clickstream