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Malaysia — iGaming demand

— 2.1Mdemand for month ↑ 26.0%MoM
2,555 brands · 31,944 games · 61 countries · 44 regulators

Market index

Total demand of all brands · ■ growth · ■ decline · - - - AVG/MED

2.2M 1.6M 983.7K
Jul Sep Nov Jan Mar May Jun

Demand dynamics

Estimated monthly search demand, June 2026

BK8 1xBet TOTO Lotus ME88 iBet Other
567.6K 425.7K 283.8K 141.9K 0 567.6K 550.6K 301.3K 126.6K 111.2K 94.1K 311.7K
Jul Sep Nov Jan Mar May Jun

Share of demand

Demand distribution, top-6 + other

Jul Jun

Year on year

Jul 2025 → Jun 2026
20251.1M
20262.1M
+83.5%
demand index year on year
Top 5 brandsShareYoY
BK8 27.5% +79%
1xBet 26.7% +400%
TOTO 14.6% +23%
Lotus 6.1% -1%
ME88 5.4% +45%
Next month forecast ≈ 2M -5.2% MoM Linear extrapolation of last 6 months. Trend indicator, not a financial forecast.

What happened in the market

Automatic reference on NeBlask data · updated with the index

#BrandDemand BAPMoMYoY
1 BK8 567.6K 48.0 +48.1% +79%
2 1xBet 550.6K 48.4 +82.4% +400%
3 TOTO 301.3K 22.0 -18.2% +23%
4 Lotus 126.6K 17.1 -17.7% -1%
5 ME88 111.2K 30.9 +21.3% +45%
6 iBet 94.1K 34.4 +49.6% +89%
7 1win 59.9K 28.9 +19.4% +76%
8 Dafabet 52.4K 29.7 +23.5% +78%
9 M88 41.1K 28.8 +21.1% +142%
10 W88 18.7K 32.1 +49.2% +23%
11 Stake 17.5K 27.5 +19.0% +48%
12 Rain 17.1K 14.1 -17.1% +96%
13 SBOBET 15.3K 32.9 +120.7% +98%
14 Sportybet 14.8K 28.3 +22.3% +83%
15 Holiganbet 9.9K 13.5 -18.2% +49,400%
16 Ocean 8.5K 18.9 -3.2% -10%
17 Cleopatra 8.1K 13.5 -18.1% -45%
18 Coral 7.8K 13.7 -17.4% -12%
19 Jackpot 6.7K 13.4 -18.3% +0%
20 Babu88 6.7K 13.3 -18.5% +17%

No brands matching the query

More brands with search demand in Malaysia · 55

Ranks 21–75 of the same market table: monthly branded search demand and share of the country total.

How we calculate

Demand — total monthly volume of branded search queries (clickstream). Share — percentage of total market interest. MoM/YoY — growth from the previous month and from the start of history.

Analogue of Blask Index — but with open methodology and without invented 'precise' revenue figures.

Trust tiers

Calibrated by revenue — the rating is cross-checked with regulator reports on revenue (GGR — gross gaming revenue): USA, Italy. Demand only — for grey markets we publish demand and trends, but not financial estimates that cannot be verified. More details at methodology page.

Why NeBlask

A comparison with paid iGaming analytics services. We show where we still have less — and where we are already ahead.

Capability NeBlask Blask H2 Gambling Capital SimilarWeb
Availability
Price Free Enterprise talk to sales Enterprise talk to sales $125–150K/yr
Open data CC BY 4.0 Closed Closed Closed
Data sources
Share of Search Clickstream OSINT+CV — —
Trust Score 7 signals — — —
On-chain data Etherscan — — —
App Store + Play Store Ratings — — —
Trustpilot Integration — — —
Twitch / Kick streams Live — — —
Meta Ads Intelligence Ad Library — — —
Regulator licences 10 registries Partially 150+ markets —
Telegram analytics NeTGStat — — —
Infrastructure
Open API JSON · CSV — — Paid
Embed widget CC BY 4.0 — — —
Data refresh Daily Hourly Monthly Monthly
Coverage
Brands covered 230+ 2 500+ 100+ companies Any site
Countries 53 50+ 150+ All
Revenue estimate — honestly CEB modelled GGR —

Modelled search demand estimate, not financial reporting. Figures reflect audience interest in brands, not their revenue. Project in development.

Download data Malaysia: JSON · CSV · Radar · methodology · CC BY 4.0 · CrUX + clickstream

Project sponsors

Companies that keep this analytics open
Gold sponsor

Impressions, clicks and code copies — open statistics. We keep the numbers public for the same reason NeBlask itself is public. Become a sponsor