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South Korea — iGaming demand

— 492.2Kdemand for month ↑ 10.8%MoM
2,555 brands · 31,944 games · 61 countries · 44 regulators

Market index

Total demand of all brands · ■ growth · ■ decline · - - - AVG/MED

522.2K 471.6K 421.1K
Jul Sep Nov Jan Mar May Jun

Demand dynamics

Estimated monthly search demand, June 2026

1xBet W88 bet365 1win Stake 888casino Other
175.4K 131.6K 87.7K 43.9K 0 146K 120.7K 73.1K 63.4K 21.7K 4.5K 62.8K
Jul Sep Nov Jan Mar May Jun

Growing in South Korea

Top 3 brands by MoM growth

Falling in South Korea

Top 3 brands by MoM decline

Share of demand

Demand distribution, top-6 + other

Jul Jun

Year on year

Jul 2025 → Jun 2026
2025477.2K
2026492.2K
+3.2%
demand index year on year
Top 5 brandsShareYoY
1xBet 29.7% -17%
W88 24.5% +80%
bet365 14.9% -30%
1win 12.9% +120%
Stake 4.4% +21%
Next month forecast ≈ 471.1K -4.3% MoM Linear extrapolation of last 6 months. Trend indicator, not a financial forecast.

What happened in the market

Automatic reference on NeBlask data · updated with the index

#BrandDemand BAPMoMYoY
1 1xBet 146K 45.7 +22.5% -17%
2 W88 120.7K 35.5 +1.8% +80%
3 bet365 73.1K 22.1 -18.4% -30%
4 1win 63.4K 39.1 +46.1% +120%
5 Stake 21.7K 34.2 +48.7% +21%
6 888casino 4.5K 30.7 +34.1% -4%
7 Paf 4.4K 32.3 +52.2% +1%
8 STS 3.7K 20.0 -1.1% -24%
9 Holiganbet 3.6K 32.1 +50.0% +35,900%
10 Dafabet 3.6K 20.3 -0.3% -33%
11 Rain 3.5K 13.3 -19.3% +24%
12 M88 3K 20.1 -0.7% -63%
13 TOTO 2.9K 27.9 +20.9% +25%
14 Coral 2.9K 20.2 -0.3% +0%
15 Shuffle 2.9K 28.7 +24.0% -11%
16 Melbet 2.1K 31.5 +44.4% +75%
17 PSK 2K 31.9 +50.4% +8%
18 bwin 2K 27.0 +18.1% +21%
19 Sportybet 1.9K 24.4 +10.4% +30%
20 Circus 1.9K 26.3 +15.9% +86%

No brands matching the query

More brands with search demand in South Korea · 41

Ranks 21–61 of the same market table: monthly branded search demand and share of the country total.

How we calculate

Demand — total monthly volume of branded search queries (clickstream). Share — percentage of total market interest. MoM/YoY — growth from the previous month and from the start of history.

Analogue of Blask Index — but with open methodology and without invented 'precise' revenue figures.

Trust tiers

Calibrated by revenue — the rating is cross-checked with regulator reports on revenue (GGR — gross gaming revenue): USA, Italy. Demand only — for grey markets we publish demand and trends, but not financial estimates that cannot be verified. More details at methodology page.

Why NeBlask

A comparison with paid iGaming analytics services. We show where we still have less — and where we are already ahead.

Capability NeBlask Blask H2 Gambling Capital SimilarWeb
Availability
Price Free Enterprise talk to sales Enterprise talk to sales $125–150K/yr
Open data CC BY 4.0 Closed Closed Closed
Data sources
Share of Search Clickstream OSINT+CV — —
Trust Score 7 signals — — —
On-chain data Etherscan — — —
App Store + Play Store Ratings — — —
Trustpilot Integration — — —
Twitch / Kick streams Live — — —
Meta Ads Intelligence Ad Library — — —
Regulator licences 10 registries Partially 150+ markets —
Telegram analytics NeTGStat — — —
Infrastructure
Open API JSON · CSV — — Paid
Embed widget CC BY 4.0 — — —
Data refresh Daily Hourly Monthly Monthly
Coverage
Brands covered 230+ 2 500+ 100+ companies Any site
Countries 53 50+ 150+ All
Revenue estimate — honestly CEB modelled GGR —

Modelled search demand estimate, not financial reporting. Figures reflect audience interest in brands, not their revenue. Project in development.

Download data South Korea: JSON · CSV · Radar · methodology · CC BY 4.0 · CrUX + clickstream

Project sponsors

Companies that keep this analytics open
Gold sponsor

Impressions, clicks and code copies — open statistics. We keep the numbers public for the same reason NeBlask itself is public. Become a sponsor