Sportingbet — brand profile
- Trust Score
- 46/100 · C
- Licences
- GGL · SPA · KGC
- Operator
- Entain plc
- Affiliate programs
- Entain Partners
Sportingbet is an iGaming brand licensed by GGL, KGC, SPA-BR. NeBlask Trust Score 46/100 (grade C). Total monthly search demand 4.1M across 27 markets, strongest in Brazil (2.5% share). Per affpapa.org, data for June 2026.
sportingbet.com · sportingbet.bet.br
About the brand
Sportingbet is a British-founded online gambling operator now owned by Entain plc, currently operating under the domain sportingbet.bet.br with active KGC and GGL licenses. Sportingbet was historically listed on the London Stock Exchange and was a constituent of the FTSE SmallCap Index before its acquisition by GVC Holdings, which later became Entain. Bettors researching Sportingbet can review these licensing details, historical background, and reputation metrics before deciding whether the platform meets their expectations for regulated online gambling.
- Licensed under KGC and GGL, operating at sportingbet.bet.br
- Owned by Entain plc; formerly listed on the London Stock Exchange and part of the FTSE SmallCap Index before GVC Holdings' acquisition
Of the 100 trust score points the brand holds 46 (grade C): regulation — 9 of 35, reputation — 7.4 of 25, infrastructure — 15 of 15, transparency — 5 of 15, scale — 10 of 10. The widest gap is in regulation: 26 points of 35 are not scored.
Operator
Sportingbet is owned by Entain plc, which was formerly GVC Holdings.
Source: Wikipedia, extracted by LLM
Sanctions
Is Sportingbet blocked by regulators?
- Italy · ADM sportingbet.com
- Greece · HGC sportingbet.com
- Switzerland · Gespa/ESBK sportingbet.bet.br
Register means: the country's providers are instructed to block access to this domain. For licensed operators the international domain (.com) usually ends up there, whilst the local version (.it, .be) operates legally — cross-check with the licence block. This is not an assessment of payout honesty.
Verified 28 October 2026 by brand domains with registries 8 jurisdictions.
Popularity and Authority
- CrUX Chrome UX Report · real Chrome users top‑5,000
- Wikipedia article views «Sportingbet» · people, no bots 4,092 view/mo
Verified 13 October 2026. CrUX and Radar return buckets (top 1,000, top 50,000…), not exact positions; Open PageRank counts links, not traffic; Wikipedia — article views by people over the last full month.
Operator financials Entain
Parent company reporting Entain — the brand is part of its portfolio.
Source: Wikipedia
Google Trends
Domains
Open web footprint
Verified 22 August 2026. Only what public crawler sees: private and closed pages not counted.
Trustpilot
Brazil Reclame Aqui
Casino Guru
- High withdrawal limit
- Live chat support is available 24/7
- Huge selection of game providers
- Live dealer games are available
- Maximum withdrawal limit also applies to progressive jackpot wins
Complaints Casino Guru
AskGamblers detailed
| E-Wallets | 0-24 hours |
| Card Payments | 3-7 days |
| Bank Transfers | 3-7 days |
| Weekend Cashouts | No |
| Progressive Jackpot Wins | None |
- Unlimited withdrawals
- Limited choice of casino games
- 24/7 live chat not working properly
Advertising and traffic
Site profile
ScamAdviser
- The SSL certificate is valid
- This website is safe according to DNSFilter
- According to Tranco this site has a low rank
Security
Game lobby
Promotional programmes
Support
Transparency
Availability by country
| Country | Access | Bonus | Licence | Currency |
|---|---|---|---|---|
| AU | — | USD | ||
| BR | GGL | USD | ||
| CA | UKGC, GGL | USD | ||
| DE | GGL | USD | ||
| GB | UKGC, GGL | USD |
Google Ranking SERP
Rating on aggregators 4 source
Affiliates in results SERP
Sponsorship 6 mentions
Clubs, leagues and persons from sponsorship mentions in the brand's Wikipedia article.
News background Google News
News
9 mentionsCommunity Reddit · Forums
Extended GEO access 10 countries
| Country | Access | Bonus | Licence | Currency |
|---|---|---|---|---|
| ES | GGL, KSA | USD | ||
| FI | GGL, KSA, JCRC | USD | ||
| IN | GGL, KSA, JCRC | USD | ||
| IT | GGL, SGA, KSA | USD | ||
| JP | GGL, KSA, JCRC | USD | ||
| NL | KSA, GGL, ADM, JCRC | USD | ||
| NO | GGL, SGA, ADM, KSA | USD | ||
| PL | UKGC, GGL, AGCO, KSA | USD | ||
| SE | GGL, AGCO, ADM, KSA | USD | ||
| US | GGL | USD |
Presence by Country
Intent clusters
Does Sportingbet have a licence?
Yes. Active licences in our data: GGL; KGC; SPA no. SPA/MF 247/2025. Checked against the registers on 28.10.2026.
Demand — total monthly volume of brand search queries (Sportingbet + registration/promo/bonus/app) from clickstream data. Model estimate, not financial reporting. Methodology.
