Performance marketing

10.09.2026 Google Ads adds new tools to drive and measure in-store sales Search Engine Land 7 → 27.08.2026 Google expands Demand Gen with messaging ads, travel tools and AI video creation Search Engine Land 8 → 20.08.2026 Meta AI can now analyze and optimize Meta Ads campaigns Search Engine Land 8 → 20.08.2026 Google adds new AI Max testing and planning tools Search Engine Land 8 → 20.08.2026 Microsoft Advertising removes Max CPC from new standalone bidding campaigns Search Engine Land 8 → 20.08.2026 Microsoft Advertising rolls out AI Max globally for Search campaigns Search Engine Land 8 → 20.08.2026 Google Ads API v25.1 expands measurement and insights Search Engine Land 7 → 19.08.2026 ChatGPT Ads are expanding to 31 European countries Search Engine Land 8 → 19.08.2026 Google to migrate Travel campaigns to Search campaigns for Travel Search Engine Land 8 → 11.08.2026 Google brings new AI agent capabilities to Ads and Analytics Search Engine Land 8 → 08.08.2026 Google expands Limited Ad Serving policy across all Ads Search Engine Land 8 →