Glossary · Roles
Owner— what it means in affiliate marketing
The owner of the business — a casino, a network, an affiliate team.
Used in this industry where other markets would say founder or principal, and usually to mark who can actually decide a payout.
Related terms
| Term | Definition |
|---|---|
| Gambling operator | The company that runs a casino or sportsbook and holds the licence. |
| CPA network | The intermediary between affiliates and advertisers: aggregates offers, counts conversions, pays out. |
Entry updated 29 July 2026. All 276 terms in one page.
