Glossary · Roles
Media buying team lead— what it means in affiliate marketing
The person running a team of buyers: strategy, budget allocation, hiring, and the numbers the owner sees.
The role is mostly capital allocation across buyers and offers, plus keeping account supply ahead of bans.
Related terms
| Term | Definition |
|---|---|
| Media buyer | The specialist who buys paid traffic — Facebook, Google, TikTok, ad networks — and runs it against offers. |
| Affiliate team | A group that buys traffic together: buyers, a lead, designers, a farmer, often an analyst. |
Entry updated 15 September 2026. All 276 terms in one page.
