Glossary · iGaming
Deposit— what it means in affiliate marketing
Real money added to a gambling account — the action most iGaming payouts are priced on.
First deposit and subsequent deposits are counted separately in every operator report, and so are their affiliate payouts. A deposit that is reversed or refunded is usually clawed back.
Related terms
| Term | Definition |
|---|---|
| FTD | First time deposit: a new player's first funded deposit, the standard conversion event in iGaming. |
| Minimum deposit | The smallest amount an operator will accept into a player account. |
| Registration to deposit | The share of registered users who go on to make a first deposit. |
Entry updated 29 July 2026. All 276 terms in one page.
