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Glossary · iGaming

Minimum deposit— what it means in affiliate marketing

The smallest amount an operator will accept into a player account.

A low minimum lifts registration-to-deposit conversion and lowers average player value, and both effects land on the affiliate. On CPA deals operators usually set a qualifying deposit above the minimum for exactly that reason.

Related terms

Term Definition
Deposit Real money added to a gambling account — the action most iGaming payouts are priced on.
FTD First time deposit: a new player's first funded deposit, the standard conversion event in iGaming.

Entry updated 29 July 2026. All 276 terms in one page.

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