Glossary · Jargon
Business Manager— what it means in affiliate marketing
Meta's container for ad accounts, pages, pixels and user access.
Everything an account needs to run hangs off it, and so does everything that is lost when it is restricted. Access hygiene here is the difference between losing one account and losing a portfolio.
Related terms
| Term | Definition |
|---|---|
| Facebook Ads | Meta's ad platform, reaching users across Facebook and Instagram. |
| Ad set | The Meta campaign level that holds targeting, budget and schedule for a group of ads. |
Entry updated 29 July 2026. All 276 terms in one page.
