Glossary · Payout models
Rebill— what it means in affiliate marketing
An automatic recurring charge on the user's card for a subscription.
Rebills are where subscription offers make their money and where their refund and chargeback problems come from. Affiliates paid on first bill never see the rebill curve; affiliates on revenue share see nothing else.
Related terms
| Term | Definition |
|---|---|
| First bill | The user's first actual payment on a subscription or trial offer, after which rebills take over. |
| LTV | Lifetime value: total profit expected from one user over the whole relationship. |
| CC submit | A payout model where the conversion counts once the user has entered card details, with no charge yet taken. |
Entry updated 29 July 2026. All 276 terms in one page.
