Glossary · Fraud
Anti-fraud— what it means in affiliate marketing
The systems that detect and block fraudulent traffic and conversions before they are paid for.
Every network runs one, and the honest affiliate meets it as false positives rather than as protection. Knowing which signals a given system reads — device, IP class, timing, conversion curve — is part of the job on both sides.
Related terms
| Term | Definition |
|---|---|
| Fraud | Any falsification of conversions, traffic or identity in affiliate marketing. |
| Fingerprint | A device or browser identity assembled from dozens of technical details — fonts, canvas, screen, time zone, hardware. |
Entry updated 29 July 2026. All 276 terms in one page.