linkedin-micro-campaigns — Claude Code skill for LinkedIn Ads
Turn a CRM-derived or manually supplied ICP into LinkedIn Ads targeting, audience estimates, and a campaign structure with creatives.
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-micro-campaigns -a claude-codeWhat linkedin-micro-campaigns does
Give the skill a segment description, or let it derive an ICP from a connected CRM. It uses details such as roles, industries, company size, and location to find LinkedIn targeting criteria and estimate the audience. Fibbler data can also inform the work with engaged job titles and companies.
Cogny Agent and a LinkedIn Ads connection are required; a CRM is optional when you provide the ICP yourself. The README lists a Cogny Agent subscription at $9/mo. The skill reads CRM and ad-account data, then asks for approval before each campaign-creation action. LinkedIn Ads access is essential: without it, the skill stops.
What it helps with
- translate an ICP description into LinkedIn targeting
- estimate the audience for a defined segment
- identify buyer segments from won deals
- assemble campaign groups, campaigns, and creatives
Example prompts for the agent
/linkedin-micro-campaigns— use the connected CRM to find an ICP and prepare LinkedIn Ads targeting./linkedin-micro-campaigns "marketing leaders at SaaS firms with 200-1000 employees"— build a campaign plan for this segment./linkedin-micro-campaigns— compare segments from won deals and estimate their LinkedIn audience.
How to install linkedin-micro-campaigns
1Skills CLI (Vercel)
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-micro-campaigns -a claude-code2Manually: put the files in place
~/.claude/skills/linkedin-micro-campaigns/SKILL.mdCopy the whole skill folder; for one project use .claude/skills/linkedin-micro-campaigns/
1Skills CLI (Vercel)
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-micro-campaigns -a codex2Manually: put the files in place
.agents/skills/linkedin-micro-campaigns/SKILL.mdFor all projects use ~/.agents/skills/
1Skills CLI (Vercel)
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-micro-campaigns -a cursor2Manually: put the files in place
.cursor/skills/linkedin-micro-campaigns/SKILL.mdCursor also reads .agents/skills/ and .claude/skills/
1GitHub CLI
gh skill install cognyai/claude-code-marketing-skills linkedin-micro-campaigns2Manually: put the files in place
.github/skills/linkedin-micro-campaigns/SKILL.md1Skills CLI (Vercel)
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-micro-campaigns -a gemini-cli2Platform CLI
gemini skills install https://github.com/cognyai/claude-code-marketing-skills --path skills/linkedin-micro-campaignsManually: put the files in place
.devin/skills/linkedin-micro-campaigns/SKILL.mdThe legacy .windsurf/skills/ path still works
Skills CLI (Vercel)
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-micro-campaigns -a opencodeClaude.ai
Zip the folder and upload it in Settings → Capabilities → Skills
Step by step, with commands for each platform: How to install skills in Claude Code: five ways
Questions about linkedin-micro-campaigns
How do I install linkedin-micro-campaigns in Claude Code?
Run npx skills add cognyai/claude-code-marketing-skills --skill linkedin-micro-campaigns -a claude-code. The skill file is at ~/.claude/skills/linkedin-micro-campaigns/SKILL.md.
What does linkedin-micro-campaigns do?
It turns an ICP from CRM records or a user-provided description into LinkedIn Ads targeting, estimates audience size, and prepares campaigns with creatives.
Can I use the skill without a connected CRM?
Yes. Supply the ICP as the command argument instead. LinkedIn Ads access through Cogny is required, and the skill asks before creating campaigns.
