gtm-engineering — Claude Code skill for GTM automation
Plan GTM workflows and AI-agent orchestration with this skill. Use it to shape automation architecture around your processes, data, and operating rules.
npx skills add chadboyda/agent-gtm-skills --skill gtm-engineering -a claude-codeWhat gtm-engineering does
The skill helps plan technical GTM systems, from workflow architecture to agent-driven tasks. Its approach centers on API-based design, event-driven workflows, and choosing architecture before committing to a tool. Topics include lead infrastructure, CRM workflows, outreach, and data pipelines.
Before proposing a design, it asks about current GTM motions, software, data sources, recurring manual work, and who will maintain the automations. Budget, lead volume, technical skills, and security requirements also affect the plan. These details matter: a design that ignores the team’s stack or maintenance capacity can miss the actual need.
The material describes an instruction stack with customer criteria and scoring at its base, followed by messaging, personalization, and sequence logic. It also covers agent tasks such as company research, email drafting, and call summaries. The right structure depends on the team’s context.
What it helps with
- design architecture for GTM automation
- connect lead data to routing decisions
- organize personalization rules into instruction layers
- plan a sequence of tasks for a GTM agent
Example prompts for the agent
- Plan a GTM automation architecture around our CRM, data sources, and current workflows.
- Organize our lead scoring, personalization, and sequence rules into an instruction stack.
- Design an AI-agent workflow for company research and drafting outreach emails.
How to install gtm-engineering
1Skills CLI (Vercel)
npx skills add chadboyda/agent-gtm-skills --skill gtm-engineering -a claude-code2Manually: put the files in place
~/.claude/skills/gtm-engineering/SKILL.mdCopy the whole skill folder; for one project use .claude/skills/gtm-engineering/
1Skills CLI (Vercel)
npx skills add chadboyda/agent-gtm-skills --skill gtm-engineering -a codex2Manually: put the files in place
.agents/skills/gtm-engineering/SKILL.mdFor all projects use ~/.agents/skills/
1Skills CLI (Vercel)
npx skills add chadboyda/agent-gtm-skills --skill gtm-engineering -a cursor2Manually: put the files in place
.cursor/skills/gtm-engineering/SKILL.mdCursor also reads .agents/skills/ and .claude/skills/
1GitHub CLI
gh skill install chadboyda/agent-gtm-skills gtm-engineering2Manually: put the files in place
.github/skills/gtm-engineering/SKILL.md1Skills CLI (Vercel)
npx skills add chadboyda/agent-gtm-skills --skill gtm-engineering -a gemini-cli2Platform CLI
gemini skills install https://github.com/chadboyda/agent-gtm-skills --path skills/gtm-engineeringManually: put the files in place
.devin/skills/gtm-engineering/SKILL.mdThe legacy .windsurf/skills/ path still works
Skills CLI (Vercel)
npx skills add chadboyda/agent-gtm-skills --skill gtm-engineering -a opencodeClaude.ai
Zip the folder and upload it in Settings → Capabilities → Skills
Step by step, with commands for each platform: How to install skills in Claude Code: five ways
Questions about gtm-engineering
How do I install gtm-engineering in Claude Code?
Run npx skills add chadboyda/agent-gtm-skills --skill gtm-engineering -a claude-code. The skill file is located at ~/.claude/skills/gtm-engineering/SKILL.md.
What does gtm-engineering do?
It guides the design of GTM automation and AI-agent workflows. The material covers workflow architecture, API integrations, and the instructions that shape automated tasks.
What information should I gather before designing a workflow?
Start with your GTM motions, current tools, data sources, and the people responsible for maintenance. Budget, lead volume, team coding skills, and security needs also inform the design.
