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Brandsystem MCP — Claude Code MCP server: brand setup

Builds a .brand/ runtime from a website, PDF, or Figma library so AI agents can use brand rules while generating content.

Install into Claude Code · Platform CLI All methods and platforms ↓
claude mcp add brandsystem-mcp -- npx -y @brandsystem/mcp
Open on GitHub

What Brandsystem MCP — Brand Guidelines for AI does

Brandsystem MCP turns a website, PDF guide, Figma library, or local files into a portable .brand/ directory. The runtime can contain colors, fonts, logo details, DTCG tokens, voice rules, anti-patterns, and compliance data. Agents can load brand-runtime.json as shared brand context instead of receiving those rules in every prompt.

The Core profile exposes 12 tools for building, using, and checking a brand system. brand_start creates the core identity and can produce DESIGN.md, design-synthesis.json, interaction-policy.json, and an HTML report. Later sessions add visual identity, messaging, and persona data.

The server connects over stdio and is started with npx -y @brandsystem/mcp. It is local-first and does not require an account. A separate command can save the brand to Brandcode Studio for shared access.

What it helps with

  • build a brand system from a website or PDF
  • extract colors, fonts, and logos from Figma
  • give an agent one portable brand context
  • check generated work against anti-patterns

Example prompts for the agent

  • Run brand_start on this website and create the core brand system.
  • Use brand_write to make a social graphic for the product launch using brand-runtime.json.
  • Run brand_deepen_identity and add composition and illustration rules.

How to install Brandsystem MCP — Brand Guidelines for AI

Platform CLI

claude mcp add brandsystem-mcp -- npx -y @brandsystem/mcp

Step by step, with commands for each platform: How to add an MCP server to Claude Code, Codex, Cursor, VS Code, Gemini CLI and more

Questions about Brandsystem MCP — Brand Guidelines for AI

How do I install Brandsystem MCP in Claude Code?

Run claude mcp add brandsystem-mcp -- npx -y @brandsystem/mcp.

What does Brandsystem MCP do?

It extracts brand guidance from websites, PDFs, or Figma and builds a .brand/ runtime with tokens, voice constraints, and agent-ready context.

What sources can Brandsystem MCP use?

It accepts a website, PDF, Figma library, local files, or a brand from Brandcode Studio.

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