Glossary · Metrics
ROMI— what it means in affiliate marketing
Return on marketing investment: the same ratio as ROI, measured on marketing cost specifically.
Used where marketing spend has to be defended against other budget lines. In affiliate work it rarely adds anything ROAS does not already say.
Related terms
| Term | Definition |
|---|---|
| ROI | Return on investment: profit as a percentage of what was spent. |
| EPC | Earnings per click: total affiliate earnings divided by clicks sent. |
Entry updated 21 July 2026. All 276 terms in one page.
