1.7Mqueries/mo
89brands in index
+3.5%MoM
Context
Mexico is Latin America's second-largest market by population (128 million, ~100 million internet users). Online gambling is de facto grey: SEGOB (Secretaría de Gobernación) issues licenses for land-based casinos and betting, but there is still no separate regime for online operators.
Despite legal uncertainty, the largest international brands are actively operating in the market. According to NeBlask, 86 tracked brands are present in Mexico — more than in most regulated European markets. Demand is growing steadily.
Top 10 brands in Mexico
1
Codere
411.8K
+19.7%
2
Novibet
316.3K
+0.4%
3
Pin-Up
131.5K
+5.9%
4
BetBoom
120.4K
+21.3%
5
Sportium
79.5K
-0.5%
6
bet365
69.1K
+22.0%
7
Stake
64.6K
-33.8%
8
Sisal
60.5K
+0.0%
9
Betway
56.8K
-0.5%
10
1xBet
45.5K
+19.3%
Movement over month
Growing (MoM)
Paddy Power+72.5%
FanDuel+52.1%
Betano+46.1%
Falling (MoM)
Goldbet-56.3%
Stake-33.8%
BetMGM-22.2%
Regulator
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How to cite this report. We publish everything under
CC BY 4.0. Open feeds: brands.json, mx.json, licenses.json. Methodology: Radar ·
/neblask/methodology · version v1.0.0.
