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google-ads-scripts — Claude Code skill: features and installation

A reference for writing and debugging Google Ads Scripts in JavaScript, from GAQL queries to Sheets workflows. Use it to automate account tasks and reporting.

Install into Claude Code · Skills CLI (Vercel) All methods and platforms ↓ 
npx skills add cognyai/claude-code-marketing-skills --skill google-ads-scripts -a claude-code
Open on GitHub

What google-ads-scripts does

This skill covers the AdsApp object model, selectors and iterators, GAQL queries, and common script patterns. Ask it to draft or debug code for tasks such as monitoring budgets, finding negative keywords, or logging metrics in Google Sheets.

Scripts run inside the Google Ads interface. They need no external server, API keys, or OAuth, and use JavaScript on the V8 runtime. Examples include error handling and a DRY_RUN flag for account changes. Execution is limited to 30 minutes for a single account and 60 minutes for MCC. npm packages and import/export are unsupported, so code that depends on them will not run in this environment.

What it helps with

  • write a script to monitor budget pacing
  • find search terms to add as negative keywords
  • log account metrics to Google Sheets
  • build a GAQL query for a report
  • process multiple accounts through MCC

Example prompts for the agent

  • Write a Google Ads script to monitor budget pacing.
  • Find search terms that I could add as negative keywords.
  • Show me how to log Quality Score in Google Sheets.

How to install google-ads-scripts

1Skills CLI (Vercel)

npx skills add cognyai/claude-code-marketing-skills --skill google-ads-scripts -a claude-code

2Manually: put the files in place

~/.claude/skills/google-ads-scripts/SKILL.md

Copy the whole skill folder; for one project use .claude/skills/google-ads-scripts/

Step by step, with commands for each platform: How to install skills in Claude Code: five ways

Questions about google-ads-scripts

How do I install google-ads-scripts in Claude Code?

Run npx skills add cognyai/claude-code-marketing-skills --skill google-ads-scripts -a claude-code. The skill file is at ~/.claude/skills/google-ads-scripts/SKILL.md.

What does google-ads-scripts do?

It helps write and debug JavaScript for Google Ads Scripts. Topics include AdsApp, selectors, GAQL, and automation patterns.

Do Google Ads Scripts need API keys?

Scripts run in the Google Ads interface without an external server, API keys, or OAuth. npm packages are unsupported in the script runtime.

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