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Rowsend — Claude Code MCP server: what it does, how to install

Bridges AI coding assistants to the Rowsend desktop app to draft, preview, and test email campaigns from local databases.

Install into Claude Code · Platform CLI All methods and platforms ↓
claude mcp add rowsend -- npx -y @rowsend/mcp
Open on GitHub

What Rowsend does

This package establishes an stdio channel between your MCP client and the Rowsend macOS app. It gives models direct access to project assets, templates, and contact stores without sharing credentials with third-party hosts. Contact records pull directly from Postgres on Supabase or Neon, MySQL, PlanetScale, MongoDB, or Firebase Auth, while outgoing mail routes through SES, Postmark, Mailgun, or SMTP.

Under the hood, the bridge talks to Rowsend over 127.0.0.1 using --mcp-stdio. When Rowsend is closed, the process starts it in the background. Assistants can inspect fields, construct templates, upload visuals, and trigger sample emails to your inbox. They cannot schedule or dispatch real campaigns.

Running this requires macOS alongside Node.js 18 or later. If the app resides outside Applications, point the ROWSEND_APP environment variable straight to its location.

What it helps with

  • draft marketing campaigns using local database contacts
  • preview newsletter designs and test delivery before launch
  • sync contact attributes from Postgres or MongoDB without exposing API tokens
  • inspect campaign performance metrics directly from the assistant

Example prompts for the agent

  • Check the database connection status in Rowsend and list all available fields
  • Create a new email template matching our brand assets and trigger a test send
  • Retrieve campaign performance numbers for the latest marketing blast

How to install Rowsend

Platform CLI

claude mcp add rowsend -- npx -y @rowsend/mcp

Step by step, with commands for each platform: How to add an MCP server to Claude Code, Codex, Cursor, VS Code, Gemini CLI and more

Questions about Rowsend

How to install Rowsend in Claude Code?

Run claude mcp add rowsend -- npx -y @rowsend/mcp in your terminal.

What does the Rowsend MCP server do?

It lets your coding assistant manage email templates, sync audiences from local databases, and send preview tests through Rowsend.

Can the agent send mass emails on its own?

No. The server restricts agents to drafting and sending personal tests; the final send button must be pressed inside the desktop application.

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