Skip to main content
Glossary · iGaming

Volatility— what it means in affiliate marketing

How a slot pays: low volatility means frequent small wins, high volatility means rare large ones.

Return to player stays the same across volatility levels; the distribution does not. High-volatility games fill streams and clips because the big hits are what make footage.

Related terms

Term Definition
Slot An online reel game with paylines and bonus features — the core of casino revenue.
Gambling Online casino traffic — the highest-paying and most tightly regulated vertical in affiliate marketing.

Entry updated 29 July 2026. All 276 terms in one page.

Project sponsors

Companies that keep this analytics open