Glossary · Traffic sources
Pop traffic— what it means in affiliate marketing
Traffic from windows that open on top of or behind the page the user was reading.
Cheap, enormous in volume and almost entirely unintentional, so it suits offers that convert on a single step. Frequency capping is the whole craft, because the same user is sold repeatedly.
Related terms
| Term | Definition |
|---|---|
| Tracking | Recording a user's path from click to conversion through a unique identifier. |
Entry updated 21 July 2026. All 276 terms in one page.
