16.1Mqueries/mo
181brands in index
-27.8%MoM
Context
India is a paradox: the largest market by absolute search demand volume among all 15 NeBlask countries (~200 million cumulative signals), but without a single federal regulator for online gambling.
Legal landscape: Public Gambling Act 1867 (colonial era) governs land-based gambling. Online betting exists in a grey zone, each state decides for itself. Goa and Sikkim permit online casinos, most states do not. Cricket betting is the main demand driver, followed by casino and fantasy sports.
According to NeBlask data, all 86 tracked brands are present in India, but concentration of demand in the top 5 is among the highest.
India's Top 10 Brands
1
Parimatch
5.1M
-32.9%
2
Dafabet
2.9M
-33.3%
3
Stake
1.6M
-33.8%
4
1xBet
967.1K
-43.6%
5
1win
884.6K
-28.5%
6
STS
879.4K
+158.1%
7
Bonkers
368K
+0.0%
8
Rain
275.2K
+22.9%
9
Fun88
274.4K
-33.1%
10
Master
258.6K
-19.9%
Movement over month
Growing (MoM)
STS+158.1%
BetBoom+57.1%
Betano+46.4%
Falling (MoM)
12bet-53.9%
4raBet-47.9%
Betwinner-47.5%
How to cite this report. We publish everything under
CC BY 4.0. Open feeds: brands.json, in.json, licenses.json. Methodology: Radar ·
/neblask/methodology · version v1.0.0.
