email-marketing-bible-skill — Claude Code skill: features and install
This skill helps with email marketing audits, campaign copy, automated flows, and deliverability checks. Use it to plan a sequence or investigate a sending issue.
npx skills add reason-machines/marketing-skills --skill email-marketing-bible-skill -a claude-codeWhat email-marketing-bible-skill does
The knowledge base covers email strategy and automation, deliverability, segmentation, copywriting, and regulations including GDPR, CAN-SPAM, CASL, CCPA, and the Australian Spam Act. It can help design welcome or win-back flows, review sender setup, and compare Klaviyo, Mailchimp, Kit, beehiiv, and Sendlane. Industry playbooks cover different use cases; the design material includes email examples with technical notes.
Ask for an audit of an existing setup, a sequence with timing and copy, or a deliverability diagnosis. The diagnostic checks authentication, sender reputation, list hygiene, sending patterns, and other factors. The skill requires no API calls or extra setup after installation. It provides guidance for email marketing; it does not send campaigns.
What it helps with
- audit an email marketing setup for gaps
- plan a welcome or post-purchase sequence
- diagnose inbox placement and sender reputation issues
- compare email platforms for a specific use case
- review a campaign against email regulations
Example prompts for the agent
- Audit my email marketing setup and identify missing automations.
- Draft a post-purchase email sequence with timing and subject lines.
- Diagnose why my messages are landing in the promotions tab.
How to install email-marketing-bible-skill
1Skills CLI (Vercel)
npx skills add reason-machines/marketing-skills --skill email-marketing-bible-skill -a claude-code2Manually: put the files in place
~/.claude/skills/email-marketing-bible-skill/SKILL.mdCopy the whole skill folder; for one project use .claude/skills/email-marketing-bible-skill/
1Skills CLI (Vercel)
npx skills add reason-machines/marketing-skills --skill email-marketing-bible-skill -a codex2Manually: put the files in place
.agents/skills/email-marketing-bible-skill/SKILL.mdFor all projects use ~/.agents/skills/
1Skills CLI (Vercel)
npx skills add reason-machines/marketing-skills --skill email-marketing-bible-skill -a cursor2Manually: put the files in place
.cursor/skills/email-marketing-bible-skill/SKILL.mdCursor also reads .agents/skills/ and .claude/skills/
1GitHub CLI
gh skill install reason-machines/marketing-skills email-marketing-bible-skill2Manually: put the files in place
.github/skills/email-marketing-bible-skill/SKILL.md1Skills CLI (Vercel)
npx skills add reason-machines/marketing-skills --skill email-marketing-bible-skill -a gemini-cli2Platform CLI
gemini skills install https://github.com/reason-machines/marketing-skills --path skills/email-marketing-bible-skillManually: put the files in place
.devin/skills/email-marketing-bible-skill/SKILL.mdThe legacy .windsurf/skills/ path still works
Skills CLI (Vercel)
npx skills add reason-machines/marketing-skills --skill email-marketing-bible-skill -a opencodeClaude.ai
Zip the folder and upload it in Settings → Capabilities → Skills
Step by step, with commands for each platform: How to install skills in Claude Code: five ways
Questions about email-marketing-bible-skill
How do I install email-marketing-bible-skill in Claude Code?
Run npx skills add reason-machines/marketing-skills --skill email-marketing-bible-skill -a claude-code. The skill file is at ~/.claude/skills/email-marketing-bible-skill/SKILL.md.
What does email-marketing-bible-skill do?
It supports email audits, automated flow planning, campaign copy, deliverability diagnosis, segmentation, and compliance reviews.
Which email platforms can it compare?
It compares Klaviyo, Mailchimp, Kit, beehiiv, and Sendlane against a use case.