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founder-marketing-skills — Claude Code skill: install guide

A set of skills for social search audits, keyword research, growth strategy, and competitor analysis. Use it to explore marketing options for a business with an agent.

Install into Claude Code · Skills CLI (Vercel) All methods and platforms ↓ 
npx skills add reason-machines/marketing-skills --skill founder-marketing-skills -a claude-code
Open on GitHub

What founder-marketing-skills does

The skill covers four marketing tasks: checking whether TikTok and Instagram search fit a niche, finding social platform keywords, drafting a growth strategy, and auditing competitors. The agent needs a business description and target audience to work from.

Run a task with /audit, /keywords, /strategy, or /competitors. A competitor audit examines SEO, content, and social media presence. Have a competitor list ready for that request.

For Claude Code, run npx skills add reason-machines/marketing-skills --skill founder-marketing-skills -a claude-code. The skill file is placed at ~/.claude/skills/founder-marketing-skills/SKILL.md.

What it helps with

  • check whether TikTok and Instagram search fit a niche
  • find keywords people use on social platforms
  • draft a marketing strategy and posting plan
  • audit competitors' SEO and content

Example prompts for the agent

  • /audit Assess whether TikTok and Instagram search fit my business. Description: expense tracking app. Audience: freelancers.
  • /keywords Research social platform keywords for an online booking service and group them by intent.
  • /competitors Audit the marketing of Asana, Monday.com, and ClickUp. Compare SEO, content, and social media.

How to install founder-marketing-skills

1Skills CLI (Vercel)

npx skills add reason-machines/marketing-skills --skill founder-marketing-skills -a claude-code

2Manually: put the files in place

~/.claude/skills/founder-marketing-skills/SKILL.md

Copy the whole skill folder; for one project use .claude/skills/founder-marketing-skills/

Step by step, with commands for each platform: How to install skills in Claude Code: five ways

Questions about founder-marketing-skills

How do I install founder-marketing-skills in Claude Code?

Run npx skills add reason-machines/marketing-skills --skill founder-marketing-skills -a claude-code. The skill file is at ~/.claude/skills/founder-marketing-skills/SKILL.md.

What does founder-marketing-skills do?

It provides tasks for social search audits, keyword research, growth strategy, and competitor marketing analysis.

What should I provide for a competitor audit?

Give the agent a short business description and a competitor list. The audit covers SEO, content, and social media presence.

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