Heista — Claude Code MCP server: ad analysis and setup
Heista breaks down video ads, loads brand information, and writes ad scripts. Connect it to call these tools from Claude Code.
claude mcp add --transport http api https://www.heista.co/api/mcp/mcpWhat Heista does
Heista takes a video ad URL and returns its structure, hooks, psychological tactics, and visual approach. It can load brand material from a website or from PDF and DOCX files, then generate scripts in that brand’s voice. Free tools let you read patterns and decoded ads from its corpus or check your balance.
The server connects over HTTP and uses OAuth 2.1; API keys are available for headless access. Paid tools require a Heista account and credits. Brand loading costs $1.00, while a video decode costs $0.15 or $0.20 depending on duration. Set an organization or key spending cap before paid calls if you need a limit on charges.
What it helps with
- break a video ad into structure and hooks
- load brand details from a website
- draft an ad script in a brand’s voice
- inspect hook patterns from decoded ads
- check account balance and monthly usage
Example prompts for the agent
- Break down this video ad URL and identify its structure and hooks.
- Load the brand from this website, then draft an ad script in its voice.
- Show hook patterns from the corpus and check my account balance.
How to install Heista
Platform CLI: remote server
claude mcp add --transport http api https://www.heista.co/api/mcp/mcpPlatform CLI: remote server
codex mcp add heista --url https://www.heista.co/api/mcp/mcpConfig file
{
"mcpServers": {
"heista": {
"url": "https://www.heista.co/api/mcp/mcp"
}
}
}Config file
{
"servers": {
"heista": {
"type": "http",
"url": "https://www.heista.co/api/mcp/mcp"
}
}
}Platform CLI: remote server
gemini mcp add -t http heista https://www.heista.co/api/mcp/mcpStep by step, with commands for each platform: How to add an MCP server to Claude Code, Codex, Cursor, VS Code, Gemini CLI and more
Questions about Heista
How do I install Heista in Claude Code?
Run claude mcp add --transport http heista https://www.heista.co/api/mcp/mcp. Sign-in uses OAuth 2.1.
What does Heista do?
It analyzes video ads, loads brand material, and generates scripts in a brand’s voice. It also offers free access to corpus insights and balance checks.
What do I need to use Heista’s paid tools?
Paid tools require a Heista account and credits. For headless access, you can authenticate with an API key.
