Glossary · Jargon
DACH— what it means in affiliate marketing
The German-speaking markets: Germany, Austria and Switzerland.
High payouts, high purchasing power and some of the strictest advertising and gambling rules in Europe. Treating the three countries as one geo works for language and fails for licensing.
Related terms
| Term | Definition |
|---|---|
| Country tiers | An informal ranking of markets by purchasing power: Tier 1 developed, Tier 2 middle, Tier 3 cheap traffic. |
| Geo targeting | Restricting who sees an ad by country, region or city. |
Entry updated 29 July 2026. All 276 terms in one page.
