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32Red — brand profile

Trust Score
30/100 · D
Complaints
25 in NeRating
Affiliate programs
FDJ United Affiliates

32Red is an iGaming brand. NeBlask Trust Score 30/100 (grade D). Total monthly search demand 390.2K across 5 markets, strongest in United Kingdom (1.1% share). Per affpapa.org, data for June 2026.

int.32red.com

390.2Ktotal monthly demand
5markets present in
#19position · United Kingdom
1.1%share · United Kingdom
-17.4%MoM · United Kingdom

About the brand

32Red is a Gibraltar-based online casino owned by Kindred Group since 2017. A D-grade score typically reflects slow withdrawals, disputed terms, or poor support response, making it harder to recommend over higher-rated operators.

casino live casino
  • Owned by Kindred Group since 2017
Trust Score 30 D
Regulation
0/35
Reputation
0/25
Infrastructure
15/15
Transparency
5/15
Scale
10/10

Of the 100 trust score points the brand holds 30 (grade D): regulation — 0 of 35, reputation — 0 of 25, infrastructure — 15 of 15, transparency — 5 of 15, scale — 10 of 10. The widest gap is in regulation: 35 points of 35 are not scored. No active licence from the registers NeBlask checks is on record for this brand. Player complaints collected in the NeRating database: 25.

Operator

Kindred Group plc STO:KINDRED
Registration country Malta
Headquarters St. Julian's

32Red was acquired by Kindred Group in July 2017; Kindred later became the operator/owner of the brand.

Source: Wikipedia, extracted by LLM

Sanctions

Verified in OFAC · EU · UN · UK — operator is clean. 1 September 2026

Is 32Red blocked by regulators?

In block registry 3 jurisdictions
  • Italy · ADM 32red.com 4 records
  • Poland · Ministry of Finance 32red.com with 12 Oct 2018 3 records
  • Greece · HGC 32red.com with 24 Jul 2013

Register means: the country's providers are instructed to block access to this domain. For licensed operators the international domain (.com) usually ends up there, whilst the local version (.it, .be) operates legally — cross-check with the licence block. This is not an assessment of payout honesty.

Verified 28 October 2026 by brand domains with registries 8 jurisdictions.

Popularity and Authority

  • Wikipedia article views «32Red» · people, no bots 829 views/mo -5.5% MoM +12.9% YoY on average 1,033/mo annual

Verified 13 October 2026. CrUX and Radar return buckets (top 1,000, top 50,000…), not exact positions; Open PageRank counts links, not traffic; Wikipedia — article views by people over the last full month.

Operator financials Kindred Group

Parent company reporting Kindred Group — the brand is part of its portfolio.

Revenue · 2017
£751.4 million (2017)
Employees
2348

Source: Wikipedia

Domains

int.32red.com 200 SSL: 51 d. 881ms

Platform and Hosting

Platform
EveryMatrix high
White label — platform provided by vendor.
Hosting
85.184.96.0
AS47171 UNIBET-AS Kindred IP Limited, MT

Scan 18 August 2026. open scan on urlscan.io ↗

Casino Guru

Safety Index
9 / 10
Very high
Operator
FDJ United
Founded
2002
Sister casinos
18
Game providers
114
Withdrawal limit
Unspecified or no withdrawal limit
Win limit
GBP 250,000 per spin
Currencies
GBP
Pros
  • Extensive collection of games from multiple providers
  • Mobile casino application for iOS and Android
  • Live dealer games are available
  • Payments by PayPal are available
Open on Casino Guru

Complaints Casino Guru

Total complaints 23
Black Points 4,226
Group has 65
Resolved: 2 Unresolved: 7 Rejected: 12
Complaints on Casino Guru

How many complaints are there about 32Red from players? NeRating

Cases in NeRating database 25
Player complaints from independent sources: payout disputes, account blocks, bonus conflicts.
Player complaints about 32Red — NeRating →

Casinomeister

accredited
8.5 / 10
Payout
24 hrs
Group
Rok n Rolla Systems N
Founded
2002
Pros
  • A ton of exclusive games
  • UKGC licence
  • Casinomeister Accredited
Cons
  • No loyalty programme
  • £10 million in fines from the UKGC
Open on Casinomeister

ThePogg

0.30 / 5
Not Recommended
Pros
  • Large game selection
  • Generous welcome offer
  • Phone, chat, and email support
Cons
  • Not open to US players
  • No sportsbook or poker
Open on ThePogg

Casino Listings

7 / 10
Good
Player rating
3.5 / 5
124 reviews
Operator
32Red PLC
Pros
  • Massive collection of Microgaming games
  • Huge progressive jackpots
  • Live casino tables with Playboy dealers
  • UK and Gibraltar licensed and regulated
  • Publicly listed on London Stock Exchange
Cons
  • 24 hour hold on all withdrawals, no weekend cashouts
Open on Casino Listings

Advertising and traffic

Mentions in Meta Ads 29
Platforms Facebook · Instagram · Messenger · Audience Network · Threads

Site profile

Site languages
4
EN HT NO RO
Live Chat
LivePerson
Live chat detected
Technologies
React Google Analytics (GA4)
Payment systems
Trustly Neteller Skrill PayPal Paysafecard AstroPay Google Pay
Affiliate Programme
Not found

ScamAdviser

Trust Score 51 / 100
In summary, It seems that int.32red.com is legit and safe to use and not a scam website.
Positives
  • An external review system has been detected
  • According to the SSL check the certificate is valid
  • This website has existed for quite some years
  • DNSFilter considers this website safe
Negatives
  • The website's owner is hiding his identity on WHOIS using a paid service
  • This website does not have many visitors
  • We discoved the website is served from a high risk location
  • The website is a subsite. The main site has a lower score
Open on ScamAdviser

Security

Google Safe Browsing
Safe
VirusTotal
0 malicious
0 suspicious
10 reputation
Whitelisted
Security Headers
65 / 100
CSP HSTS X-CONTENT-TYPE REFERRER-POLICY X-FRAME-OPTIONS PERMISSIONS-POLICY
Cookies: 2 (50% secure)

Game lobby

Games
324
visible on site
Categories
Live Jackpot
Features
Search Filters

Promotional programmes

Types
Welcome Tournament
All promos

PageSpeed

Performance
99
Core Web Vitals
LCP 794ms
CLS 0.000

Availability by country

32Red — access, bonus, licence and currency by country (5). NeBlask data, CC BY 4.0.
Country Access Bonus Licence Currency
AU — — —
BR — MGA, ADM BRL
CA — — CAD
DE — MGA, ADM EUR
GB — MGA, ADM GBP

Rating on aggregators 4 source

5.7 / 10 of 4 source
Casinomeister
8.5
Casino Listings
7.0
ScamAdviser
5.1
ThePogg
0.6
Best: Casinomeister Worst: ThePogg

Affiliates in results SERP

Affiliates in results
3
#5 Casinomeister 391 brands
#4 Askgamblers 1017 brands
#1 Trustpilot 1549 brands

Sponsorship 11 mentions

Clubs, leagues and persons from sponsorship mentions in the brand's Wikipedia article.

Aston Villa Swansea City Crawley Town Leeds United Middlesbrough Derby County Preston North End 2018–19 English Championship season Unibet Vanarama National League British Horseracing Authority Arena Racing Company Kempton Park Racecourse Haydock Sprint Cup

News background Google News

Mentions
65
latest: 2 months ago
Tone
positive

Community Reddit · Forums

Reddit
100
positive
Active subreddits
r/18
r/7
r/5
r/11
Popular Reddit posts
snooker ↑602
Jack Lisowski wins the 2025 Northern Ireland Open
footballcliches ↑429
Anyone else get super distracted trying to find a pattern in the background advertising of interviews
Edinburgh ↑422
Gold Brothers are now an AI slop shop

Extended GEO access 10 countries

32Red — extended access by country: bonus, licence, currency (10). NeBlask data, CC BY 4.0.
Country Access Bonus Licence Currency
ES — MGA, ADM EUR
FI — MGA, ADM EUR
IN — MGA, ADM INR
IT — ADM, MGA EUR
JP — MGA, ADM JPY
NL — MGA, ADM EUR
NO — MGA, ADM NOK
PL — MGA, ADM PLN
SE — MGA, ADM SEK
US — MGA, ADM USD

Presence by Country

Intent clusters

Sign up and log in
370
Promo codes
0
Bonuses
40
Application
140

Does 32Red have a licence?

No licence for 32Red was found in our data. That does not mean the brand is unlicensed: our database does not cover every register or every brand. Check the register of the regulator named on the 32Red website.

Check the public registers: regulator map.

Demand — total monthly volume of brand search queries (32Red + registration/promo/bonus/app) from clickstream data. Model estimate, not financial reporting. Methodology.

Project sponsors

Companies that keep this analytics open
Gold sponsor

Impressions, clicks and code copies — open statistics. We keep the numbers public for the same reason NeBlask itself is public. Become a sponsor