Game Lounge — affiliate team
Headcount: 180+ (2025) · Awards: Eurasia Awards 2026Best Affiliate 2026 · Head office: St Julian’s, Malta
About Game Lounge
Game Lounge is an iGaming affiliate team with a strong SEO focus: the company builds affiliate sites and runs 130+ websites across 30+ countries. The format works for online casino brands seeking a steady flow of players via content assets rather than direct media buying.
In December 2024, the team launched its own startup hub, GLX. As of 2025, it employs 180+ staff, with offices in Marbella and St Julian's. In scale, this is a mature affiliate operator, closer to an SEO media group than a small media buying team.
Operating since 2011. Founders: Jonas Cederholm and Fredrick Langeland. The entry lists recognition from the Eurasia Awards 2026 Best Affiliate 2026.
Translated from the Russian entry by our own pipeline. The figures, dates and terms are the ones the entry states. Read the original (Russian) →
Terms and numbers
- Headcount
- 180+ (2025)
- Awards
- Eurasia Awards 2026Best Affiliate 2026
- Head office
- St Julian’s, Malta
- Focus
- SEO-driven iGaming affiliate
- Traffic sources
- SEO
- Target geos
- Nordics, Europe, Japan, MENA
- Solutions
- iGaming
- Known partners
- LeoVegas
Company
- Registered address
- Level 5, Spinola Park, Triq Mikiel Ang Borg, St Julian’s, Malta
- Founded
- 2011
Profiles
Other Affiliate teams
Structure and figures: source. Last checked 2026-03-16. Back to Affiliate teams. The Russian page of this entry also carries an editorial write-up; this one does not translate it.
