Sergej Banshhikov
Chief Executive Officer (CEO) · Performance Lab
Profile
Sergej Banshhikov heads the media buying company Performance Lab in Serbia. Prior to this, he led Click2Money and LetitCash, where he developed projects from scratch and set up in-house media buying teams across ASO, FB Ads, PPC, TikTok and UAC. His background covers finance, iGaming, betting and nutra, as well as SMS mailings.
Work history
CEO
Performance Lab
02.2024 – present
CEO
Click2Money
04.2019 – 01.2023
Head of Products
Click2Money
2020 – 2022
Head of Advertiser Relations
Click2Money
2019 – 2020
CPA Channel Lead
NDA
2018 – 2019
Digital & Affiliate Ops
OTTO Group
2017 – 2018
Account Manager
Aleba
2016 – 2017
Quality Assurance Tester
Aleba
2015 – 2016
Verticals
BettingFinanceGamblingNutra
Traffic sources
ASOFB AdsPPCTik TokUAC
Catalogue role
C-level
Other profiles in the same verticals
A profile in the affpapa.org expert directory. Section: Industry experts. The Russian version of this profile: /neexperts/sergej-banshhikov.
