Iryna Agafonova
Commercial Director · PlayDuck
Profile
Iryna Agafonova is Commercial Director at PlayDuck, handling the commercial side of gambling and betting projects. She is based in Albania and works with SEO traffic. Her remit covers managing affiliate managers, structuring internal processes, task tracking, and selecting offers for promotion. She also attends industry exhibitions and conferences.
Before joining PlayDuck, she ran the affiliate department at Fashion Industrial. Earlier in her career, she built purchasing, trading, and marketing units across apparel, logistics, tea, and advertising companies.
Work history
Commercial Director
PlayDuck
02.2025 – present
Head of Affiliate
PlayDuck
02.2023 – 01.2025
Consultant for TM development, strategy, building purchasing, sales departments
Fashion Industrial
05.2017 – 02.2023
Head of Buying Department
Clothing, Footwear, Accessories Chain
09.2015 – 04.2017
Head of Eastern Ukraine Office
ENEY Company
03.2006 – 04.2014
Head of Marketing, Advertising Department
ANTARES Tea Company Ltd.
06.2004 – 03.2006
Project Manager, Recruiter
CJSC Business Master
11.2000 – 06.2004
Verticals
BettingGambling
Traffic sources
SEO
Catalogue role
C-level
Other profiles in the same verticals
A profile in the affpapa.org expert directory. Section: Industry experts. The Russian version of this profile: /neexperts/iryna-agafonova.
