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Hebert Luiz Terra Gaban — Head of Marketing

Hebert Luiz Terra Gaban

Head of Marketing · Lottoland
updated 2026-03-30

Profile

Hebert Luiz Terra Gaban heads marketing for Lottoland in Latin America. In this role, he oversees brand development, revenue growth and player acquisition from initial touchpoints to conversion and first deposit.

His focus covers gambling and betting through Email, SEM and SEO. He combines digital and ATL marketing with financial analysis, budget management and user experience. He joined Lottoland in June 2024; before that, he headed digital marketing at KTO Group and worked in SEO at Valtech.

Work history

Head of Marketing (LATAM)
Lottoland
06.2024 – present
Head of Digital Marketing
KTO Group
06.2023 – 06.2024
SEO Specialist
Valtech
04.2022 – 07.2023
Digital Marketing Consultant
Comitê Paralímpico Brasileiro
01.2022 – 01.2023
Head of Digital Products & Growth
FASHINNOVATION
05.2021 – 06.2022
Growth Marketing Consultant
Hebert Crespin Consulting
01.2012 – 01.2022
Founder & CMO
FANBOTIC
08.2018 – 12.2020
Director of Marketing
NURAP
08.2017 – 04.2020
SEO Specialist & Founder
Inclusão 360
08.2018 – 03.2020

Verticals

BettingGambling

Traffic sources

EmailSEMSEO

Catalogue role

Marketing and PR

A profile in the affpapa.org expert directory. Section: Industry experts. The Russian version of this profile: /neexperts/hebert-luiz-terra-gaban.

Project sponsors

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