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Denise Coates — Founder, Chief Executive Officer (CEO)

Denise Coates

Founder, Chief Executive Officer (CEO) · Bet365
United Kingdom updated 2026-04-10

Profile

In the United Kingdom, Denise Coates leads Bet365 as founder and CEO. Her focus is betting and gambling, while the company operates across the international iGaming market.

Coates joined the family business early in her career. In 2000, she acquired the Bet365.com domain and launched the website a year later. Under her management, the platform reached an annual betting turnover of over 45 billion dollars. She holds a controlling stake in Bet365, with her fortune estimated at over 12 billion dollars.

Work history

Founder, CEO
Bet365
2001 – present

Verticals

BettingGambling

Catalogue role

C-level

A profile in the affpapa.org expert directory. Section: Industry experts. The Russian version of this profile: /neexperts/denise-coates.

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