reddit-posts — Claude Code skill: Reddit posts and comments
Writes a title and body for a Reddit post that fit the subreddit's rules and invite replies.
npx skills add kostja94/marketing-skills --skill reddit-posts -a claude-code
npx skills add kostja94/marketing-skills --skill reddit -a claude-codeWhat reddit-posts does
The skill walks an agent through writing Reddit posts and comments. You get a publish-ready title and body, a suggested flair, and a reminder to check the subreddit rules first. Titles stay factual and specific; the body leads with help, a story, or an insight.
Its rules cover the 90/10 split (ninety percent value, ten percent promotion), a cap of one promotional post in six, and reading the sidebar before you post. The algorithm section notes that the upvote-to-downvote ratio counts for more than the raw score, early engagement weighs heavier, and promotional posts work better once you have karma in the 100 to 1000 range. A table lists content types: experience sharing, Q&A, case studies, tool recommendations.
Copy agents are the main audience; design agents can pull context for image posts. Paid promotion is out of scope — that is what the reddit-ads skill covers. Subreddit rules shift over time, so checking the sidebar before posting is worth the minute it takes.
What it helps with
- draft a post title that fits a specific subreddit's format
- write a body where value outweighs the pitch
- check whether a promo post breaks the one-in-six limit
- pick the right flair so the post survives moderation
- reply to comments in a way that lifts the thread
Example prompts for the agent
- Write a post for r/SideProject about launching my service
- Draft a title and body for a subreddit about home servers
- Review my Reddit draft — does it read like an ad?
How to install reddit-posts
1Skills CLI (Vercel)
npx skills add kostja94/marketing-skills --skill reddit-posts -a claude-codenpx skills add kostja94/marketing-skills --skill reddit -a claude-code2Manually: put the files in place
~/.claude/skills/reddit/SKILL.mdCopy the whole skill folder; for one project use .claude/skills/reddit/
1Skills CLI (Vercel)
npx skills add kostja94/marketing-skills --skill reddit -a codex2Manually: put the files in place
.agents/skills/reddit/SKILL.mdFor all projects use ~/.agents/skills/
1Skills CLI (Vercel)
npx skills add kostja94/marketing-skills --skill reddit -a cursor2Manually: put the files in place
.cursor/skills/reddit/SKILL.mdCursor also reads .agents/skills/ and .claude/skills/
1GitHub CLI
gh skill install kostja94/marketing-skills reddit2Manually: put the files in place
.github/skills/reddit/SKILL.md1Skills CLI (Vercel)
npx skills add kostja94/marketing-skills --skill reddit -a gemini-cli2Platform CLI
gemini skills install https://github.com/kostja94/marketing-skills --path skills/platforms/redditManually: put the files in place
.devin/skills/reddit/SKILL.mdThe legacy .windsurf/skills/ path still works
Skills CLI (Vercel)
npx skills add kostja94/marketing-skills --skill reddit -a opencodeClaude.ai
Zip the folder and upload it in Settings → Capabilities → Skills
Step by step, with commands for each platform: How to install skills in Claude Code: five ways
Questions about reddit-posts
How do I install reddit-posts in Claude?
Run npx skills add kostja94/marketing-skills --skill reddit-posts -a claude-code. The skill file then sits at ~/.claude/skills/reddit/SKILL.md.
What does reddit-posts do?
It produces a Reddit post or comment title and body that follow subreddit norms. Output includes the copy, a suggested flair, and a reminder to verify the rules before posting.
How is reddit-posts different from reddit-ads?
reddit-posts handles organic posts and comments. Paid promotion on Reddit is covered by the separate reddit-ads skill.
Source text
SKILL.md · MIT
--- name: reddit-posts description: When the user wants to create Reddit post copy, comments, or optimize for Reddit. Also use when the user mentions "Reddit post," "subreddit," "r/," "Reddit marketing," "post to Reddit," "Reddit thread," "Reddit comment," "Reddit copy," "Reddit content," or "Reddit engagement." For Reddit ads, use reddit-ads. metadata: version: 1.0.1 --- # Platforms: Reddit Guides Reddit post and comment creation. Use for generating publish-ready posts that follow subreddit norms. Suitable for copy agents. Design agents can use for image post context. **When invoking**: On **first use**, if helpful, open with 1-2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output. ## Output: Publish-Ready Copy This skill enables agents to generate Reddit post copy (title + body) that respects platform rules and community culture. Output is subreddit-aware and engagement-optimized. ## Core Rules | Rule | Practice | |------|----------| | **90/10 principle** | 90% value, 10% promotional | | **Self-promotion** | Max 1 in 6 posts promotional | | **Subreddit rules** | Always check sidebar before posting | | **Flair** | Required by many subs; wrong flair = removal | | **Title format** | Some subs require [tags]; check top posts | ## Post Structure ### Title - **Concise, specific, accurate**--no clickbait - Match subreddit format (e.g., [Discussion], [Question]) - Factual; save opinions for body/comments ### Body - **Value-first**: Lead with help, insight, or story - **Casual, friendly tone**--like talking to a friend - **Engagement**: Open-ended questions, invite discussion - **Formatting**: Markdown supported; use lists, headers for readability ## Content Types | Type | Use | |------|-----| | **Experience sharing** | Highest engagement; authentic stories | | **Q&A** | Build trust; answer questions | | **Case study** | Product value; must be transparent | | **Tool recommendation** | Context + honest pros/cons | ## Algorithm Factors - **Upvote/downvote ratio** matters more than raw score - **Early engagement** weighs more; post at peak hours - **Karma**: 100-1000+ recommended before promotional posts - **Author interaction**: Reply to comments; boosts ranking ## Formatting (Markdown) - **Bold**: `**text**` - **Italic**: `*text*` - **Lists**: `-` or `1.` - **Links**: `[text](url)` ## Output Format When generating Reddit copy, provide: 1. **Title** (subreddit-appropriate) 2. **Body** (value-driven, formatted) 3. **Suggested flair** (if known) 4. **Subreddit reminder**: "Verify rules before posting" ## Related Skills - **reddit-ads**: Paid promotion on Reddit; Promoted Posts, subreddit targeting; native creative aligns with organic post style - **twitter-x-posts**: Alternative platform - **cold-start-strategy**: Cold start; Reddit as launch channel - **parasite-seo**: Parasite SEO strategy; Reddit as high-authority platform - **grokipedia-recommendations**: Wiki/encyclopedia platform for GEO and parasite SEO - **community-forum**: Forum and community promotion; HN, Indie Hacker; community invitation tactics - **indie-hacker-strategy**: Indie hacker first 100 users; Reddit for niche products - **influencer-marketing**: Reddit can complement influencer outreach
© kostja94 · MIT · kostja94/marketing-skills