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brainstorm-ideas-new — Claude Code skill: overview and install

Brainstorm feature ideas for early product discovery across product manager, designer, and engineering perspectives. Built for validating new startup concepts.

Install into Claude Code · Skills CLI (Vercel) All methods and platforms ↓
npx skills add phuryn/pm-skills --skill brainstorm-ideas-new -a claude-code
Open on GitHub

What brainstorm-ideas-new does

The skill structures initial product discovery before code gets written. It confirms target market segments, reviews provided competitive research, and uses web search if market context is missing.

Ideation covers three roles: product manager, designer, and engineer. The agent produces 5 ideas per perspective, then ranks the top 5 across all categories based on validation speed, core value, and differentiation.

This workflow targets initial discovery rather than continuous discovery on live software. Results and core testing assumptions save directly into a markdown document.

What it helps with

  • explore feature concepts from three team perspectives
  • prioritize 5 high-impact ideas for quick validation
  • outline core assumptions to test before building
  • save structured discovery notes into a markdown document

Example prompts for the agent

  • Run brainstorm-ideas-new for a B2B invoicing tool targeting freelancers
  • Review competitive-analysis.md and run brainstorm-ideas-new for a pet care app

How to install brainstorm-ideas-new

1Skills CLI (Vercel)

npx skills add phuryn/pm-skills --skill brainstorm-ideas-new -a claude-code

2Manually: put the files in place

~/.claude/skills/brainstorm-ideas-new/SKILL.md

Copy the whole skill folder; for one project use .claude/skills/brainstorm-ideas-new/

From the same set61

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Questions about brainstorm-ideas-new

How to install brainstorm-ideas-new in Claude Code?

Run npx skills add phuryn/pm-skills --skill brainstorm-ideas-new -a claude-code. The skill file will be placed in ~/.claude/skills/brainstorm-ideas-new/SKILL.md.

What is the difference between initial and continuous discovery here?

The skill focuses on initial discovery to validate whether a new product should exist. It is not intended for iterating on already released products.

What inputs does brainstorm-ideas-new accept?

You provide a target segment, opportunity description, and target outcomes. It also inspects local market research documents and runs web searches when needed.

Source text

SKILL.md · MIT
---
name: brainstorm-ideas-new
description: "Brainstorm feature ideas for a new product in initial discovery from PM, Designer, and Engineer perspectives. Use when starting product discovery for a new product, exploring features for a startup idea, or doing initial ideation."
---

## Brainstorm Product Ideas (New Product)

Multi-perspective ideation for initial product discovery of a new product. Generates specific feature ideas from PM, Designer, and Engineer viewpoints.

### Context

You are supporting initial product discovery for a new product: **$ARGUMENTS**.

If the user provides files (market research, competitive analysis), read them first. Use web search to understand the market if needed.

### Domain Context

**Initial Discovery vs Continuous Discovery**: Initial Discovery focuses on vision, business model, and market validation — you're testing whether the product should exist. Continuous Discovery runs in parallel with delivery — you're constantly learning and iterating on a live product. This skill is for **initial discovery**.

### Instructions

The user will describe their target segment, opportunity, and desired outcomes. Work through these steps:

1. **Understand the opportunity**: Confirm the product concept, target market segment, and what the users want to achieve.

2. **Ideate from three perspectives** — generate 5 specific feature ideas each from:
   - **Product Manager**: Focus on market fit, value creation, and competitive advantage
   - **Product Designer**: Focus on user experience, onboarding, and engagement
   - **Software Engineer**: Focus on technical innovation, API integrations, and platform capabilities

3. **Prioritize the top 5 ideas** across all perspectives. For a new product, weight heavily toward:
   - Core value delivery (does it solve the primary problem?)
   - Speed to validate (can we test this quickly?)
   - Differentiation potential

4. **For each prioritized idea**, provide reasoning and key assumptions to test.

Think step by step. Save substantial output as a markdown document.

---

### Further Reading

- [Startup Canvas: Product Strategy and a Business Model for a New Product](https://www.productcompass.pm/p/startup-canvas)
- [Product Innovation Masterclass](https://www.productcompass.pm/p/product-innovation-masterclass) (video course)
- [Continuous Product Discovery Masterclass (CPDM)](https://www.productcompass.pm/p/cpdm) (video course)

© phuryn · MIT · phuryn/pm-skills

See also

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