Vlad Utikalov
Marketing Team Lead · NDA
Contacts
Profile
Based in Spain, Vlad Utikalov builds marketing operations for iGaming projects. He works as Marketing Team Lead at NDA, managing teams across betting, crypto, e-commerce and gambling.
Active in the industry since 2018, he works with omnichannel marketing, analytics and conversion optimisation. His channel mix includes ASO, Email, FB Ads, Google Ads, PPC, SEM and SEO. He also runs CRM and service platforms such as Salesforce, HubSpot, Zoho, LimeCRM, Zendesk and Freshdesk.
Work history
Marketing Team Lead
NDA
05.2025 – present
Head of Affiliates
Bets.io
04.2024 – 11.2024
Chief Marketing Officer
NDA
03.2022 – 02.2024
Chief Marketing Officer
PlasticJam
06.2021 – 03.2022
Marketing Team Lead
Everad
04.2019 – 03.2020
Chief Marketing Officer
SportLabs Group
05.2018 – 04.2019
Chief Marketing Officer
Trud
05.2016 – 05.2018
Business Development Manager
Jooble
10.2014 – 05.2016
Verticals
BettingCryptoEcommerceGambling
Traffic sources
ASOEmailFB AdsGoogle AdsPPCSEMSEO
Catalogue role
Marketing and PR
Other profiles in the same verticals
A profile in the affpapa.org expert directory. Section: Industry experts. The Russian version of this profile: /neexperts/vlad-utikalov.
