Skip to main content
Sonya Sverdlova — Chief Marketing Officer (CMO)

Sonya Sverdlova

Chief Marketing Officer (CMO) · Peter & Sons
Serbia updated 2026-03-31

Profile

Sonya Sverdlova works in the iGaming sector in Serbia, managing marketing across betting and gambling verticals. She serves as Chief Marketing Officer at Peter & Sons. Her focus covers B2B communications, PR, SMM, brand management, and event organisation. She has over 8 years of marketing experience.

Before joining Peter & Sons, she led marketing at Riddick's Partners and GameBeat Studio. At GameBeat Studio, she built the brand's organic audience and helped increase betting volume fourfold. Earlier in her career, she held marketing and PR roles at Endorphina and Slotegrator.

Work history

Chief Marketing Officer
Peter & Sons
06.2025 – present
Head of Marketing
Riddick's Partners
01.2025 – 05.2025
Head of Marketing
GameBeat Studio
09.2023 – 12.2024
Marketing Manager
Endorphina
10.2022 – 09.2023
HR Brand Manager
Slotegrator
10.2021 – 11.2022
Public Relations Manager
Slotegrator
02.2021 – 11.2021
Marketing Communications Lead
InterFantasy
01.2020 – 02.2021
Director of Public Relations
StandUp Brand New Show
01.2019 – 12.2019
Business Development Lead
RockTape
04.2018 – 12.2018
Public Relations Intern
Multimedia Art Museum
09.2017 – 11.2017
Public Relations Intern
The State Tretyakov Gallery
01.2017 – 04.2017
Human Resources Intern
Hotel Baltschug Kempinski
03.2016 – 05.2016

Verticals

BettingGambling

Catalogue role

C-levelMarketing and PR

A profile in the affpapa.org expert directory. Section: Industry experts. The Russian version of this profile: /neexperts/sonya-sverdlova.

Project sponsors

Companies that keep this analytics open