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Shuk Manoukian — Chief Marketing Officer (CMO)

Shuk Manoukian

Chief Marketing Officer (CMO) · SoftConstruct
Armenia updated 2026-03-12

Profile

Shuk Manoukian is the CMO of SoftConstruct, working in the betting and gambling verticals. His background centres on marketing and communications, where he plans and delivers integrated campaigns across multiple channels.

Before joining SoftConstruct in October 2022, Manoukian held senior and specialist roles at BetConstruct, handling marketing, PR and media relations. Earlier in his career, he worked as Corporate Relations Manager at Ronova Group. He is based in Armenia.

Work history

Chief Marketing Officer
SoftConstruct
10.2022 – present Chief Marketing Officer
Head of Marketing & PR
BetConstruct
08.2018 – 10.2022
PR & Media Relations Specialist
BetConstruct
06.2016 – 07.2018

Verticals

BettingGambling

Catalogue role

C-levelMarketing and PR

A profile in the affpapa.org expert directory. Section: Industry experts. The Russian version of this profile: /neexperts/shuk-manoukian.

Project sponsors

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