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Sergey Ignatyev — Founder

Sergey Ignatyev

Founder · END SEO
Russia updated 2026-07-10

Profile

Sergey Ignatyev works in Russia and develops SEO projects for competitive niches, including betting, finance and gambling. He founded END SEO and KW Group, managing business development and search optimisation. He has worked in the industry since 2009. Over this time, he has worked on projects in telecoms, real estate and aggregators, relying on SEO as his primary traffic source. Ignatyev also speaks at industry conferences and publishes practical guides on his blog.

Work history

Founder
END SEO
present
Founder
KW Group
present
Head of SEO
WGroup
2018 – 2020
Digital Marketing Specialist
Vervex
2017 – 2018
Head of SEO Department
ARTW
2014 – 2016

Verticals

BettingFinanceGambling

Traffic sources

SEO

Catalogue role

C-level

A profile in the affpapa.org expert directory. Section: Industry experts. The Russian version of this profile: /neexperts/sergey-ignatyev.

Project sponsors

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