Sasha Boerma focuses on gambling and user acquisition through Email, FB Ads and SMS. At Split The Pot, he serves as Commercial Director for Africa, handling business development and partnerships in the South African market.
He has worked in affiliate marketing and online casinos for several years. Before joining Split The Pot, Boerma led affiliate operations at Coastline Gaming, 4King Media and slotvibe.com, and held management roles in agency and corporate marketing.