webinar · in person
· already happened
Practical Loyalty Inner Workings at Perekrestok X5: From Selecting Working Mechanics to Evaluating Effectiveness
Andrey Migunov, head of the loyalty program department at Perekrestok, will share experience on finding the single hypothesis among hundreds that genuinely increases the average basket, deciding whether to test based on specific criteria, and evaluating loyalty program effectiveness at Perekrestok.
Event passport
when2 April 2026
formatin person · webinar
verticalE-commerce
recordAnnouncement as the organiser published it. How this section is built.
Questions
3When is Practical Loyalty Inner Workings at Perekrestok X5: From Selecting Working Mechanics to Evaluating Effectiveness?
Practical Loyalty Inner Workings at Perekrestok X5: From Selecting Working Mechanics to Evaluating Effectiveness runs 2 April 2026. The event has already happened.
What format does Practical Loyalty Inner Workings at Perekrestok X5: From Selecting Working Mechanics to Evaluating Effectiveness use?
In person, type — webinar.
Who is Practical Loyalty Inner Workings at Perekrestok X5: From Selecting Working Mechanics to Evaluating Effectiveness for?
People working in E-commerce: media buyers, affiliates, affiliate programmes and operators.
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