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serp-analysis · aaron-he-zhu — Claude Code skill: what it does, how to install

Skill for search engine results page (SERP) analysis and SEO research. It helps inspect search results directly through your coding assistant.

Install into Claude Code · Skills CLI (Vercel) All methods and platforms ↓
npx skills add aaron-he-zhu/seo-geo-claude-skills --skill serp-analysis -a claude-code
Open on GitHub

What serp-analysis does

The serp-analysis skill focuses on search engine results page (SERP) inspection and SEO research. The original seo-geo-claude-skills repository is now a signpost repo. Active development has ceased there, keeping files solely to avoid breaking older links.

A frozen standalone copy remains available under tag v9.9.12 at research/serp-analysis/SKILL.md. The active version now lives inside the aaron-marketing-skills bundle at seo-geo/research/serp-analysis.

Relying on the standalone repository is risky because ongoing maintenance stopped. For the latest updates, the skill should be installed from the aaron-marketing-skills package instead.

What it helps with

  • analyze search engine results pages for target queries
  • access the frozen v9.9.12 standalone skill copy
  • connect SERP research workflows to the agent

Example prompts for the agent

  • Run serp-analysis for our target search queries
  • Analyze the current SERP and list top competitors

How to install serp-analysis

1Skills CLI (Vercel)

npx skills add aaron-he-zhu/seo-geo-claude-skills --skill serp-analysis -a claude-code

2Manually: put the files in place

~/.claude/skills/serp-analysis/SKILL.md

Copy the whole skill folder; for one project use .claude/skills/serp-analysis/

Step by step, with commands for each platform: How to install skills in Claude Code: five ways

Questions about serp-analysis

How to install serp-analysis in Claude Code?

Run npx skills add aaron-he-zhu/seo-geo-claude-skills --skill serp-analysis -a claude-code in your terminal.

What does serp-analysis do?

It provides search engine results page (SERP) analysis and SEO research routines inside supported coding agents.

Where is the active version of serp-analysis located?

Development moved to the aaron-marketing-skills bundle under seo-geo/research/serp-analysis. The seo-geo-claude-skills repository retains only a frozen copy under tag v9.9.12.

Source text

SKILL.md · Apache-2.0
# `serp-analysis` has moved

> [!IMPORTANT]
> `seo-geo-claude-skills` is now a **signpost** repo — its skills are no longer developed here.
> This file exists only so older links to `research/serp-analysis/` keep resolving.

**Active version:** [`seo-geo/research/serp-analysis`](https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/main/seo-geo/research/serp-analysis) in the [`aaron-marketing-skills`](https://github.com/aaron-he-zhu/aaron-marketing-skills) bundle.

**Frozen standalone copy** (unchanged, tag `v9.9.12`): [`research/serp-analysis/SKILL.md`](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/v9.9.12/research/serp-analysis/SKILL.md).

Install the active skill from the bundle:

```
npx skills add aaron-he-zhu/aaron-marketing-skills -s serp-analysis
```

Full 20 → 16 mapping: see the repo [README](https://github.com/aaron-he-zhu/seo-geo-claude-skills#readme).

© aaron-he-zhu · Apache-2.0 · aaron-he-zhu/seo-geo-claude-skills

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