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app-store-optimization · dpearson2699 — Claude Code skill: how to install

Structures App Store Connect metadata to improve organic search ranking and download conversion. It balances keywords across titles, subtitles, and the indexed keyword field.

Install into Claude Code · Skills CLI (Vercel) All methods and platforms ↓
npx skills add dpearson2699/swift-ios-skills --skill app-store-optimization -a claude-code
Open on GitHub

What app-store-optimization does

This skill guides metadata formatting according to App Store Connect constraints. It reserves 30 characters each for the title and subtitle, plus 100 UTF-8 bytes for the keyword field. Rules eliminate spaces after commas. The framework forbids repeating words between fields, avoids duplicate singular or plural forms, and omits the primary category since Apple indexes it automatically. Descriptions are formatted as conversion copy without markdown, using Unicode bullets across a hook, feature highlights, social proof, and a call to action.

Work boundaries remain strict. The skill covers discoverability, 170-character promotional text, Custom Product Pages, In-App Events, and review prompts via RequestReviewAction or AppStore.requestReview. App Store guideline compliance, ATT dialog copy, and privacy manifests belong to app-store-review, while billing logic stays in storekit. Submitting compliance questions to this skill will route you elsewhere.

What it helps with

  • distribute high-value search terms between the app name and subtitle
  • pack the 100-byte keyword field without spaces or duplicate category names
  • write plain-text App Store descriptions with Unicode bullets and a four-part structure
  • draft promotional text within the 170-character limit for seasonal updates
  • time in-app review prompts using AppStore.requestReview or RequestReviewAction

Example prompts for the agent

  • Map out my keywords across the app title, subtitle, and keyword field without overlapping words
  • Draft a four-part App Store description with bullet points using Unicode symbols
  • Write 170-character promotional text highlighting our latest in-app event

How to install app-store-optimization

1Skills CLI (Vercel)

npx skills add dpearson2699/swift-ios-skills --skill app-store-optimization -a claude-code

2Manually: put the files in place

~/.claude/skills/app-store-optimization/SKILL.md

Copy the whole skill folder; for one project use .claude/skills/app-store-optimization/

Step by step, with commands for each platform: How to install skills in Claude Code: five ways

Questions about app-store-optimization

How do I install app-store-optimization in Claude Code?

Run npx skills add dpearson2699/swift-ios-skills --skill app-store-optimization -a claude-code in your terminal.

What does app-store-optimization do?

It provides structured rules for App Store keyword placement, copy formatting, Custom Product Pages, and conversion optimization without violating character limits.

How does app-store-optimization differ from app-store-review?

This skill focuses on search visibility, keyword allocation, and conversion copywriting. Review guidelines, rejection risks, ATT wording, and privacy manifests belong to app-store-review.

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app-store-optimization sickn33 Generates store metadata drafts and validates character constraints for Apple App Store and Google Play. Helps prepare release copy and test plans. CX Codex +1 1,800installs app-store-optimization Alireza Rezvani A Claude Code skill that runs ASO work end to end: scoring keywords, rewriting store metadata to platform limits, mapping competitor gaps. Useful when a listing is about to ship. 867installs app-store-aso TimBroddin Generates Apple App Store metadata following ASO practices and validates strict character limits. Helpful when preparing iOS releases or updating keywords. CX Codex +1 495installs app-store-screenshots 101-skills Creates store listing screenshots, device mockups and preview-video scenes for Apple App Store and Google Play. Use it when preparing an app listing. CX Codex +1 55,600installs app-store-featured appeeky A skill that walks through Apple's editorial process and helps you build a featuring pitch: what Apple looks for, when to send it, how to structure it. CX Codex +1 3,300installs app-store rshankras A bundle of sub-skills for App Store descriptions, screenshots, keywords, review replies and promotional strategy. CX Codex +1 598installs app-clips appeeky Plans, implements, and improves App Clips for iOS. Use it when a focused instant experience should lead users toward the full app. CX Codex +1 2,400installs app-store-preflight-skills truongduy2611 Walks an Xcode project through the rejection patterns Apple flags most often, then returns a report sorted by severity. CX Codex +1 2,100installs

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