ai-marketing-skills-tom-babb — Claude Code skill: setup
A set of documented AI workflows for content, branding, distribution, ads, and GEO. Use it when marketing tasks need repeatable agent-guided processes.
npx skills add reason-machines/marketing-skills --skill ai-marketing-skills-tom-babb -a claude-codeWhat ai-marketing-skills-tom-babb does
This skill covers marketing workflows for scraping knowledge and people, turning long-form material into content, building brand systems, writing anti-slop prompts, producing AI video, creating Google Ads campaigns, and planning GEO work. It also includes image reverse prompting and a music distribution strategy.
Each workflow is kept in its own SKILL.md under skills/<skill-name>/. The files describe the process, the tools involved, and the prompt structure to use. The skill can be added to Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, or OpenCode through the matching installer.
Image reverse prompting requires access to a vision model API and the ANTHROPIC_API_KEY environment variable. That dependency blocks this workflow when the key or API access is missing. The collection is a set of documented workflows rather than a standalone package.
What it helps with
- turn source material into several content formats
- build a brand system from visual references
- scrape people or knowledge for marketing work
- remove common AI writing patterns from prompts
- prepare GEO and Google Ads workflows
Example prompts for the agent
- Turn this long-form material into a content pipeline with several output formats.
- Build a reusable brand system from these references, including voice and design prompts.
- Inspect this image and write a reverse prompt using a vision model API.
How to install ai-marketing-skills-tom-babb
1Skills CLI (Vercel)
npx skills add reason-machines/marketing-skills --skill ai-marketing-skills-tom-babb -a claude-code2Manually: put the files in place
~/.claude/skills/ai-marketing-skills-tom-babb/SKILL.mdCopy the whole skill folder; for one project use .claude/skills/ai-marketing-skills-tom-babb/
1Skills CLI (Vercel)
npx skills add reason-machines/marketing-skills --skill ai-marketing-skills-tom-babb -a codex2Manually: put the files in place
.agents/skills/ai-marketing-skills-tom-babb/SKILL.mdFor all projects use ~/.agents/skills/
1Skills CLI (Vercel)
npx skills add reason-machines/marketing-skills --skill ai-marketing-skills-tom-babb -a cursor2Manually: put the files in place
.cursor/skills/ai-marketing-skills-tom-babb/SKILL.mdCursor also reads .agents/skills/ and .claude/skills/
1GitHub CLI
gh skill install reason-machines/marketing-skills ai-marketing-skills-tom-babb2Manually: put the files in place
.github/skills/ai-marketing-skills-tom-babb/SKILL.md1Skills CLI (Vercel)
npx skills add reason-machines/marketing-skills --skill ai-marketing-skills-tom-babb -a gemini-cli2Platform CLI
gemini skills install https://github.com/reason-machines/marketing-skills --path skills/ai-marketing-skills-tom-babbManually: put the files in place
.devin/skills/ai-marketing-skills-tom-babb/SKILL.mdThe legacy .windsurf/skills/ path still works
Skills CLI (Vercel)
npx skills add reason-machines/marketing-skills --skill ai-marketing-skills-tom-babb -a opencodeClaude.ai
Zip the folder and upload it in Settings → Capabilities → Skills
Step by step, with commands for each platform: How to install skills in Claude Code: five ways
Questions about ai-marketing-skills-tom-babb
How do I install ai-marketing-skills-tom-babb in Claude Code?
Run npx skills add reason-machines/marketing-skills --skill ai-marketing-skills-tom-babb -a claude-code. The skill file will be available at ~/.claude/skills/ai-marketing-skills-tom-babb/SKILL.md.
What does ai-marketing-skills-tom-babb do?
It provides documented workflows for content, distribution, brand systems, prompting, AI video, Google Ads, and GEO. Each workflow has its own SKILL.md file.
What is required for image reverse prompting?
The workflow needs vision model API access and ANTHROPIC_API_KEY. Without the Anthropic key, that workflow cannot run.