Direct Back Online
Yandex Direct came back online after several days of downtime. For PPC buyers and media buyers running campaigns in Yandex, the outage was particularly damaging: ads continued to serve throughout, but the interface was blocked behind a maintenance stub — no bid changes, no pausing, no stats.
Basic campaign management is now restored. Teams can return to active control and begin assessing what the blackout period cost them.
Metrica and Webmaster: Mixed Picture
Yandex Metrica is serving data only via API. The underlying data is intact — the outage dates of 13 and 14 October have already been pulled into the system; the web interface simply was not showing them during the disruption. If you have an existing API integration, you can pull those days now. The web UI still lags.
Webmaster is the problem case. The interface loads but is frozen: the dashboard carries a static notice that 'data is temporarily not updating', query statistics cut off at 6 October, bulk export is unavailable, and the API is timing out. For SEO teams tracking Yandex visibility, there is no live data source there. Search Console is the only working option for position and click data until Webmaster catches up.
Yandex Business has recovered without issue.
