claude-seo-skill — Claude Code plugin: SEO and setup
A Claude Code plugin for site audits, keyword research, content checks, schema markup, and visibility in AI search.
/plugin marketplace add anthropics/claude-plugins-community
/plugin install claude-seo-skill@claude-communityWhat claude-seo-skill does
claude-seo-skill adds 13 slash commands to Claude Code for SEO and AEO work. You can create a client profile, inspect a site’s technical health, score a page from 0 to 100, research keywords, and map related terms. Other commands generate JSON-LD, plan Google Business Profile posts, review competitor backlinks, and prepare monthly reports.
The plugin also checks whether a brand appears in Google AI Overviews, Perplexity, or ChatGPT. /enhance-aeo gathers questions from Google PAA, Reddit, and Quora, tests brand visibility, and builds a priority plan. Client profiles make the command set usable across multiple accounts.
Website-reading commands rely on firecrawl-cli. Install it with npm install -g firecrawl-cli, then run firecrawl login --browser. Without that login, commands that inspect a site cannot read its pages.
What it helps with
- run a technical health check on a website
- group search terms by topic and intent
- score an individual page for SEO issues
- create JSON-LD for a page
- check brand presence in AI search
Example prompts for the agent
- Set up a client named
"Joe's Plumbing"with/new-client. - Run a site health check with
/audit https://mywebsite.com. - Research local terms for an emergency plumber using
/keywords "emergency plumber austin" --local.
How to install claude-seo-skill
Plugin marketplace
/plugin marketplace add anthropics/claude-plugins-community/plugin install claude-seo-skill@claude-communityStep by step, with commands for each platform: Claude Code plugins: marketplaces, installing, and building your own
Questions about claude-seo-skill
How do I install claude-seo-skill in Claude Code?
Run /plugin marketplace add anthropics/claude-plugins-community, then run /plugin install claude-seo-skill@claude-community.
What does claude-seo-skill do?
It adds commands for SEO audits, keyword research, page scoring, JSON-LD generation, Google Business Profile content, and AI-search checks.
What does claude-seo-skill need to read websites?
Install firecrawl-cli and authenticate with firecrawl login --browser. Firecrawl supplies the site content for the relevant commands.