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Alexis Wicen — Chief Executive Officer (CEO), Founder

Alexis Wicen

Chief Executive Officer (CEO), Founder · Unibo
Malta updated 2026-03-17

Profile

In Malta, Alexis Wicen develops projects across iGaming and related verticals: betting, gambling, gaming and e-commerce. He founded Unibo, serves as its CEO, and previously led Scatters Ltd, which operates several online casinos.

Wicen focuses on gamification, player retention and marketing. His background spans operator and product management using Email, PPC and SEO for audience acquisition. He shares practical insights with the industry and helps iGaming operators increase customer loyalty and revenue.

Work history

CEO, Founder
Unibo
05.2018 – present
CEO, Founder
Scatters
01.2019 – 05.2024
Founder
Alegra Media
10.2018 – 06.2021
Managing Director
Betsson Group
07.2016 – 04.2018
Managing Director
Casino Euro (Betsson Group)
09.2015 – 06.2016
Managing Director
Evoke Gaming Group, Bonnier Gaming Group
01.2014 – 08.2015
Managing Director
Redbet
07.2012 – 12.2013
Chief Operations Officer
Redbet
01.2012 – 08.2012
Head of Sportsbetting & Casino
Redbet Gaming
2010 – 12.2011
Sportsbetting Manager
Redbet Gaming
2010 – 06.2011
Sportsbetting Manager
Redbet Gaming
2008 – 08.2010
Sportsbetting & Casino Manager
Redbet
08.2008 – 01.2010
CS Pro
Nordic Division
02.2001 – 06.2002
CS Pro
Ninjas in Pyjamas
09.1999 – 02.2001

Verticals

BettingEcommerceGamblingGaming

Traffic sources

EmailPPCSEO

Catalogue role

C-level

A profile in the affpapa.org expert directory. Section: Industry experts. The Russian version of this profile: /neexperts/alexis-wicen.

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