Lead медиабайер

Sign in Performance Marketer - Lead Generation & Ads Location: Jaipur, Rajasthan, India Salary: 0 Posted: July 01, 2026 Contact this candidate Resume: KASHISH JAIN **************@*****.*** 882-***-**** linkedin.com/in/kashish-jain-065688276 WORK EXPERIENCE Ecuzen Software Pvt. Ltd. – Jaipur March 2026 – Present Performance Marketer • Generated 440 leads at 39.18 CPL with 17,237 ad spend, achieving 96,182 impressions and 31,492 unique reach • Achieved 2.88% CTR demonstrating strong creative performance and precise audience targeting • Managed end-to-end lead generation campaigns across Meta (Facebook & Instagram), LinkedIn, and Google Ads • Planned, executed, and optimized paid ad campaigns to drive high-quality leads and improve conversion rates • Handled Meta Ads and LinkedIn Ads including audience targeting, budget allocation, and performance tracking • Worked on Google Ads campaigns (Search/Display) to increase website traffic and lead acquisition • Installed and configured Meta Pixel, UTM parameters, and Google Tag Manager for accurate conversion tracking and attribution • Monitored ad performance using key metrics like CTR, CPC, CPL, and ROI and made data-driven optimizations • Coordinated on creative ad development including ad copies, visuals, and A/B testing strategies • Managed and maintained social media accounts ensuring consistent branding and engagement • Analyzed campaign performance and generated reports with actionable insights Tompli – Pune May 2025 – January 2026 Marketing Executive • Managed social media and digital marketing campaigns including content planning, creative development, and posting schedules • Executed Meta Ads campaigns for lead generation and brand awareness; monitored CTR, reach, engagement, and conversions • Designed high-converting marketing creatives, reels, brochures, and pitch presentations using Canva • Conducted vendor, competitor, and market research to identify growth opportunities • Supported vendor onboarding and coordination through phone and email communication • Collaborated with marketing and web development teams to improve website UX and content structure • Assisted B2B outreach through targeted research and systematic follow-ups • Built remarketing, lookalike, and custom audience segments to improve campaign performance Digitize Brand Hub (India) Pvt. Ltd. – Pune Digital Marketing Intern • Conducted technical audits and implemented on-page fixes (meta tags, headings, URL structure) • Executed off-page activities including link building, directory submission, and social bookmarking • Planned, set up, and managed Google Ads campaigns (Search & Display Network) • Monitored ad performance and suggested optimizations to improve CTR and reduce CPC • Designed and scheduled posts using Canva and Meta Business Suite • Gained hands-on experience with email marketing tools such as Mailchimp for lead nurturing • Tracked website and campaign performance using Google Analytics & Search Console Luminova – Pune June 2024 – August 2024 Business Development Intern • Conducted desk research on lighting and home automation industry trends and competitors • Built and maintained customer databases using Excel and telephonic verification • Engaged B2B clients across residential, commercial, and industrial segments • Supported marketing initiatives via social media, email marketing, and telecalling • Prepared Bills of Quantities (BOQ) and quotations for project proposals EDUCATION MIT World Peace University, Pune 2023 – 2025 MBA – Marketing Maharaja Sayajirao University, Baroda 2020 – 2022 BA – English Literature CERTIFICATIONS • Amazon Sponsored Ads Advanced Certification • Pinterest Media Buyer Certification • Master in AI & Performance Driven Practical Digital Marketing • Training in Graphics & Video Editing Using Canva Program • Website Design Using WordPress Program • Successful Completion of the Digital Marketing Internship Certification – Digitize Brand Hub • Customer Relationship Management – IIM Bangalore (edX) • Brand Management – IIM Bangalore (edX) • Online Advertising & Social Media – IIM Bangalore (edX) • Marketing Essentials – IIM Bangalore (edX) SKILLS Paid Advertising: Meta Ads (Facebook & Instagram) · Google Ads (Search & Display) · LinkedIn Ads · Amazon Sponsored Ads (Sponsored Products, Sponsored Brands – Advanced Certified) · Pinterest Ads (Media Buying, Campaign Setup, Performance+ Targeting – Certified Media Buyer) Tracking & Analytics: Meta Pixel Installation & Event Setup · UTM Parameter Setup & Tracking · Google Tag Manager · Pinterest Tag Installation · Conversion Tracking & Attribution · Google Analytics · Google Search Console Creative & Content: Marketing Creatives & Ad Copies · Reels & Video Editing · Canva (Posters, Brochures, Decks) · A/B Testing of Creatives · WordPress Website Design Other Tools: Meta Business Suite · Email Marketing (Mailchimp) · Microsoft Excel · Marketing Analytics · SQL Soft Skills: Decision Making · Communication · Team Working · Adaptability Contact this candidate PostJobFree Delete or Update my resume About Terms of Service Privacy FAQ Contact us