Chief Marketing Officer (CMO)

Chief Marketing Officer (CMO) Negotiable Russia Moscow Full Remote Work experience 16 years 9 months Last work experience Faberlic Head of Category Management and Innovation 6 months Contacts About About Senior commercial and general management leader with 18 years of experience across cosmetics, fashion, retail, and FMCG, including executive P&L ownership and marketing leadership. Experienced in managing brand and product portfolios, financial management, commercial strategy, procurement, and cross-functional teams, with international business exposure in Eastern Europe, Germany, China, and Europe. Built a contract manufacturing business direction from the ground up and led the full operating cycle of a cosmetics business, from production and finance to sales and marketplace launch. Brings hands-on portfolio leadership and commercially grounded execution to a diversified group of businesses. Affiliate experience No data available Work experience 16 years 9 months May 2026 - October 2026 ( 6 months ) Faberlic Head of Category Management and Innovation • Managed the portfolio across skincare, makeup, and fragrance categories. • Led the full innovation lifecycle, from product concept and design through fragrance and component selection, cost and volume calculations, and launch preparation. • Developed brand strategy covering the product matrix and pricing corridors, and analyzed commercial performance using Gross, Margin, and COGS. August 2024 - October 2026 ( 2 years 3 months ) Jardin de Rosas Founder; CEO • Led the full production cycle for body cosmetics and contract manufacturing for external brands. • Owned business operations and financial management, including P&L, across design, procurement, logistics, marketing, and sales. • Launched the brand across marketplaces and retail platforms including Golden Apple, Ozon, Lamoda, and L’Etoile. December 2022 - March 2024 ( 1 year 4 months ) Avon Director of Contract Manufacturing • Created a new contract manufacturing business direction at the factory and implemented its business processes from the ground up. • Led product development across NPD and R&D and coordinated cross-functional teams through product launch. • Held P&L responsibility for the contract manufacturing direction November 2019 - December 2022 ( 3 years 2 months ) Avon Category Director, Eastern Europe Developed company strategy and fashion policy for the Eastern European category portfolio, managing the assortment matrix and new category and private collection development. • Oversaw procurement, product supply, marketing activation, and inventory; delivered 360-degree marketing activation. • Owned budgeting, forecasting, financial performance, and P&L, while optimizing business processes. December 2017 - September 2018 ( 10 months ) Robinzon.ru Managing director • Led strategic development and operational planning for commercial activities, including development and execution of the sales strategy and launch of new business directions. • Automated business processes, developed KPIs, and set goals and responsibilities for teams. • Developed the company’s owned retail business and managed financial performance and P&L. July 2014 - March 2017 ( 2 years 9 months ) Manolo Blahnik Managing director (Russia) • Led brand strategy and operational planning for the company’s commercial activities and developed and implemented its sales strategy. • Managed procurement and product supply and developed the company’s owned retail business. • Owned financial performance and P&L, and developed and implemented PR and SMM strategies to increase brand awareness. May 2010 - June 2014 ( 4 years 2 months ) Kupivip.ru Commercial director • Developed a startup e-commerce project and managed its cross-functional operations, personnel, and training. • Prepared procurement budgets, controlled supplier payments, analyzed sales trends, and optimized promotions. • Delivered project financial targets and P&L, introduced a customer loyalty program, and worked to increase brand awareness • Developed company-wide fashion strategy and policy, including strategy for private-label brands. • Managed online merchandising across categories, brands, assortment, website placement, upselling, and private labels, alongside price monitoring. January 2008 - April 2010 ( 2 years 4 months ) Carrera y Carrera Sales manager Managed wholesale and retail sales and worked with regional representatives across the business. • Opened new retail locations and boutiques, delivered staff training, and supported merchandising. • Tracked assortment and stock balances, met sales targets, and participated in international trade shows. Skills No data available Language proficiency Professional English Professional Spanish Employment Employment Full, Part-time Work format Remote, Hybrid Work schedule 5/2 Relocation Not possible Business trips Business trips possible